{"id":13064,"date":"2023-07-04T10:00:00","date_gmt":"2023-07-04T07:00:00","guid":{"rendered":"https:\/\/rockvell.com\/?p=13064"},"modified":"2023-07-04T13:01:51","modified_gmt":"2023-07-04T10:01:51","slug":"f%c9%99rid-huseynov-olk%c9%99nin-birinci-banki-adini-layiqinc%c9%99-dasimaga-davam-ed%c9%99c%c9%99yik","status":"publish","type":"post","link":"https:\/\/rockvell.com\/?p=13064","title":{"rendered":"F\u0259rid H\u00fcseynov: \u201c\u00d6lk\u0259nin birinci bank\u0131\u201d ad\u0131n\u0131 layiqinc\u0259 da\u015f\u0131ma\u011fa davam ed\u0259c\u0259yik\u201d"},"content":{"rendered":"\n<p class=\"has-medium-font-size\"><strong>Kapital Bank-\u0131n \u0130dar\u0259 Hey\u0259tinin s\u0259dri,<\/strong> <strong>Ba\u015f \u0130cra\u00e7\u0131 direktoru F\u0259rid H\u00fcseynov: \u201c\u00d6lk\u0259nin birinci bank\u0131\u201d ad\u0131n\u0131 layiqinc\u0259 da\u015f\u0131ma\u011fa davam ed\u0259c\u0259yik\u201d<\/strong><\/p>\n\n\n\n<p><em>5 may 2023-c\u00fc il tarixind\u0259 ke\u00e7iril\u0259n Kapital Bank-\u0131n S\u0259hmdarlar\u0131n\u0131n \u00dcmumi Y\u0131\u011f\u0131nca\u011f\u0131 v\u0259 M\u00fc\u015fahid\u0259 \u015euras\u0131n\u0131n toplant\u0131s\u0131 zaman\u0131 bir s\u0131ra m\u0259s\u0259l\u0259l\u0259r m\u00fczakir\u0259 olunub v\u0259 q\u0259rarlar q\u0259bul edilib.<\/em> <em>Q\u0259rarlar\u0131n birin\u0259 \u0259sas\u0259n Kapital Bank-\u0131n \u0130dar\u0259 Hey\u0259ti s\u0259drinin birinci m\u00fcavini F\u0259rid H\u00fcseynov bank\u0131n \u0130dar\u0259 Hey\u0259tinin s\u0259dri,<\/em> <em>Ba\u015f \u0130cra\u00e7\u0131 direktoru t\u0259yin edilib. Yeni v\u0259zif\u0259sinin icras\u0131na ba\u015flamas\u0131 il\u0259 \u0259laq\u0259dar F\u0259rid H\u00fcseynov n\u00f6vb\u0259ti ill\u0259r \u00fc\u00e7\u00fcn olan strateji h\u0259d\u0259fl\u0259rd\u0259n, r\u0259q\u0259msal innovasiyalardan, kadr siyas\u0259tind\u0259n v\u0259 bank\u0131n f\u0259aliyy\u0259ti il\u0259 ba\u011fl\u0131 dig\u0259r maraql\u0131 m\u00f6vzulardan dan\u0131\u015f\u0131b.<\/em><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/rockvell.com\/wp-content\/uploads\/2023\/07\/sedrFH_951.jpg\" alt=\"\" class=\"wp-image-13065\" width=\"588\" height=\"229\" srcset=\"https:\/\/rockvell.com\/wp-content\/uploads\/2023\/07\/sedrFH_951.jpg 952w, https:\/\/rockvell.com\/wp-content\/uploads\/2023\/07\/sedrFH_951-300x117.jpg 300w, https:\/\/rockvell.com\/wp-content\/uploads\/2023\/07\/sedrFH_951-768x300.jpg 768w, https:\/\/rockvell.com\/wp-content\/uploads\/2023\/07\/sedrFH_951-360x141.jpg 360w\" sizes=\"(max-width: 588px) 100vw, 588px\" \/><\/figure><\/div>\n\n\n<ul>\n<li><strong>F\u0259rid m\u00fc\u0259llim, sizin t\u0259yinat\u0131n\u0131zdan sonra Kapital Bank-\u0131 n\u0259l\u0259r g\u00f6zl\u0259yir?<\/strong><\/li>\n<\/ul>\n\n\n\n<ul>\n<li>\u0130lk n\u00f6vb\u0259d\u0259 qeyd etm\u0259k ist\u0259rdim ki, \u0259vv\u0259lki s\u0259drimiz R\u00f6v\u015f\u0259n Allahverdiyev Kapital Bank-\u0131n M\u00fc\u015fahid\u0259 \u015euras\u0131n\u0131n s\u0259dri v\u0259zif\u0259sin\u0259 t\u0259yin olunub. Bu bax\u0131mdan r\u0259hb\u0259rlikd\u0259 olan d\u0259yi\u015fiklikl\u0259r bank\u0131n \u00fcmumi strategiyas\u0131na v\u0259 prioritetl\u0259rin\u0259 t\u0259sir g\u00f6st\u0259rm\u0259y\u0259c\u0259k. \u00d6t\u0259n d\u00f6vrl\u0259rd\u0259ki kimi, Kapital Bank-\u0131n \u0259sas h\u0259d\u0259fi&nbsp; yerli maliyy\u0259 sektorunda lider m\u00f6vqeyini qoruyub saxlamaq v\u0259 g\u00fccl\u0259ndirm\u0259k, sahib oldu\u011fu b\u00f6y\u00fck m\u00fc\u015ft\u0259ri bazas\u0131na xidm\u0259t keyfiyy\u0259ti s\u0259viyy\u0259sini daha da art\u0131rmaqd\u0131r. \u018fmin\u0259m ki, \u201c\u00f6lk\u0259nin birinci bank\u0131\u201d ad\u0131n\u0131 layiqinc\u0259 da\u015f\u0131maq \u00fc\u00e7\u00fcn f\u0259aliyy\u0259timizi daha da g\u00fccl\u0259ndir\u0259c\u0259yik.<\/li>\n<\/ul>\n\n\n\n<ul>\n<li><strong>Ham\u0131 bilir ki, Kapital Bank-\u0131n \u0259sas s\u0259hmdar\u0131 \u00f6lk\u0259nin \u0259n b\u00f6y\u00fck \u015firk\u0259tl\u0259r qrupu olan PA\u015eA Holding-dir. Bildiyimiz q\u0259d\u0259r holdinqd\u0259 d\u0259 struktur d\u0259yi\u015fikliyi ba\u015f verib v\u0259 yeni ekosistem yarad\u0131l\u0131b. Bu ekosistem Kapital Bank-a nec\u0259 t\u0259sir ed\u0259c\u0259k?<\/strong><\/li>\n<\/ul>\n\n\n\n<ul>\n<li>B\u0259li, PA\u015eA Holding-d\u0259 d\u0259 struktur bax\u0131mdan m\u00fc\u0259yy\u0259n d\u0259yi\u015fiklikl\u0259r var. K\u0259si\u015f\u0259n sah\u0259l\u0259r \u00fczr\u0259 m\u00fc\u015ft\u0259ril\u0259r\u0259 daha faydal\u0131 ola bilm\u0259k v\u0259 xidm\u0259t keyfiyy\u0259tini art\u0131rmaq m\u0259qs\u0259dil\u0259 PA\u015eA Holding-in n\u0259zdind\u0259ki b\u0259zi \u015firk\u0259tl\u0259r ekosistem alt\u0131nda bir araya g\u0259tirildi. Bu ekosistem\u0259 daxil olan \u015firk\u0259tl\u0259rd\u0259n biri, h\u0259tta dey\u0259rdim ki, \u0259n \u00f6n\u0259mlisi Kapital Bank-d\u0131r, dig\u0259rl\u0259ri is\u0259 Competo v\u0259 PashaPay-dir. Ekosistem m\u00fc\u015ft\u0259ril\u0259rin b\u00fct\u00fcn ist\u0259kl\u0259rini bir m\u0259rk\u0259zd\u0259n idar\u0259 etm\u0259k v\u0259 m\u00fc\u015ft\u0259ri t\u0259cr\u00fcb\u0259sini maksimum rahatla\u015fd\u0131rmaq \u00fc\u00e7\u00fcn yarad\u0131l\u0131b. Ekosistemd\u0259ki strateji aktivl\u0259rin vahid mexanizm kimi i\u015fl\u0259m\u0259si, inteqrasiya hesab\u0131na bir-birl\u0259rini maliyy\u0259 v\u0259 texnoloji c\u0259h\u0259td\u0259n tamamlamas\u0131 n\u0259z\u0259rd\u0259 tutulur. Bu yenilik h\u0259m Kapital Bank-\u0131n, h\u0259m d\u0259 \u201cUmico\u201d, \u201cMilli\u00d6n\u201d, \u201cM10\u201d, \u201cUklon\u201d&nbsp; v\u0259 \u201cTrendyol\u201d brendl\u0259rinin m\u00fc\u015ft\u0259ril\u0259rin\u0259 geni\u015f imkanlar yaradacaq.<\/li>\n<\/ul>\n\n\n\n<ul>\n<li><strong>Bank\u0131n cari strateji d\u00f6vr\u00fc bitm\u0259k \u00fczr\u0259dir. N\u00f6vb\u0259ti strateji d\u00f6vr \u00fc\u00e7\u00fcn Kapital Bank-da hans\u0131 istiqam\u0259tl\u0259rin inki\u015faf\u0131 g\u00f6zl\u0259nilir? Y\u0259ni \u0259sas inki\u015faf etdiril\u0259c\u0259k sah\u0259l\u0259r hans\u0131lardr?<\/strong><\/li>\n<\/ul>\n\n\n\n<ul>\n<li>Bizim 2024-2026-c\u0131 ill\u0259r \u00fc\u00e7\u00fcn strategiyam\u0131z\u0131n m\u0259rk\u0259zind\u0259 m\u0259hz m\u00fc\u015ft\u0259ri m\u0259mnuniyy\u0259ti v\u0259 rahat m\u00fc\u015ft\u0259ri t\u0259cr\u00fcb\u0259si dayan\u0131b. Bel\u0259 ki, biz t\u0259klif etdiyimiz xidm\u0259tl\u0259ri m\u00fc\u015ft\u0259riy\u0259 d\u0259y\u0259r yaradacaq \u015f\u0259kild\u0259, tam stabil v\u0259 \u0259l\u00e7atan olmas\u0131n\u0131 t\u0259min etm\u0259yi \u00f6z\u00fcm\u00fcz\u0259 \u0259sas prioritet kimi g\u00f6t\u00fcrm\u00fc\u015f\u00fck. Buna nail ola bilm\u0259k \u00fc\u00e7\u00fcn art\u0131q bir ne\u00e7\u0259 ildir ki, biz dataya, y\u0259ni m\u0259lumatlara \u0259saslanan biznesin qurulmas\u0131 istiqam\u0259tind\u0259 \u00e7al\u0131\u015f\u0131r\u0131q. M\u00fcvafiq infrastruktur yarad\u0131r\u0131q v\u0259 data sah\u0259sin\u0259 ciddi investisiyalar edirik. 2024\u20132026-c\u0131 ill\u0259ri \u0259hat\u0259 ed\u0259n n\u00f6vb\u0259ti strateji d\u00f6vrd\u0259 d\u0259 bu istiqam\u0259td\u0259 daha t\u0259kmil v\u0259 kompleks t\u0259dbirl\u0259r g\u00f6r\u0259c\u0259yik. P\u0259rak\u0259nd\u0259 sektorla yana\u015f\u0131, KOS v\u0259 mikro istiqam\u0259tl\u0259rind\u0259 xidm\u0259tl\u0259rin data \u0259sasl\u0131 olmas\u0131n\u0131 v\u0259 \u00a0maksimum r\u0259q\u0259msalla\u015fmas\u0131n\u0131 t\u0259min ed\u0259c\u0259yik.<br>Lakin ist\u0259r p\u0259rak\u0259nd\u0259, ist\u0259rs\u0259 d\u0259 KOS v\u0259 korporativ sektorda r\u0259q\u0259msalla\u015fma, data \u0259sasl\u0131 biznesin apar\u0131lmas\u0131 bank\u0131n insan resurslar\u0131na ciddi investisiya t\u0259l\u0259b edir. Bu bax\u0131mdan \u00f6n\u00fcm\u00fczd\u0259 duran strateji d\u00f6vrd\u0259 m\u00f6vcud komandam\u0131z\u0131n inki\u015faf\u0131 v\u0259 potensial\u0131n\u0131n art\u0131r\u0131lmas\u0131, o c\u00fcml\u0259d\u0259n bank\u0131n bazarda olan pe\u015f\u0259karlar \u00fc\u00e7\u00fcn c\u0259lbedici i\u015f yerin\u0259 \u00e7evrilm\u0259sin\u0259 diqq\u0259t yetiril\u0259c\u0259k.<\/li>\n<\/ul>\n\n\n\n<ul>\n<li><strong>R\u0259q\u0259msal innovasiyalar sah\u0259sind\u0259 n\u0259 kimi add\u0131mlar atma\u011f\u0131 planla\u015fd\u0131r\u0131rs\u0131n\u0131z?<\/strong><\/li>\n<\/ul>\n\n\n\n<ul>\n<li>\u0130nnovasiyalar b\u00fct\u00f6vl\u00fckd\u0259 Kapital Bank-\u0131n h\u0259yat\u0131nda \u0259h\u0259miyy\u0259tli yer tutur. Biz daima xidm\u0259tl\u0259rimiz\u0259 m\u00fcsb\u0259t t\u0259sir ed\u0259n m\u00fcasir texnologiyalar\u0131 g\u0259tirm\u0259y\u0259, onlar\u0131 t\u0259tbiq etm\u0259y\u0259 \u00e7al\u0131\u015f\u0131r\u0131q ki, m\u00fc\u015ft\u0259ril\u0259rimiz yeni imkanlardan faydalana bilsinl\u0259r. Bildiyiniz kimi, Kapital Bank maliyy\u0259 bazar\u0131nda \u0259n b\u00f6y\u00fck m\u00fc\u015ft\u0259ri bazas\u0131na sahibdir v\u0259 bu prizmada texnologiyalar biz\u0259 xidm\u0259tin yax\u015f\u0131la\u015fd\u0131r\u0131lmas\u0131nda yard\u0131m\u00e7\u0131 olur. Texnoloji yenilikl\u0259r h\u0259m p\u0259rak\u0259nd\u0259, h\u0259m KOS m\u00fc\u015ft\u0259risi \u00fc\u00e7\u00fcn data \u0259sasl\u0131 risk v\u0259 kreditl\u0259\u015fm\u0259 modell\u0259rin\u0259, \u00f6z\u0259l-individual t\u0259klifl\u0259r\u0259, b\u00fct\u00fcn istiqam\u0259tl\u0259r \u00fczr\u0259 xidm\u0259t kanallar\u0131na v\u0259 biznesin dig\u0259r apar\u0131c\u0131 v\u0259 d\u0259st\u0259kl\u0259yici istiqam\u0259tl\u0259rin\u0259 t\u0259tbiq olunur. \u0130nnovativ h\u0259ll\u0259r h\u0259m bank\u0131n g\u00fcnd\u0259lik f\u0259aliyy\u0259tinin t\u0259rkib hiss\u0259si, h\u0259m d\u0259 m\u00fcxt\u0259lif startaplarla partnyorluq kimi banka inteqrasiya olunur.<\/li>\n<\/ul>\n\n\n\n<ul>\n<li><strong>B\u0259s Birbank-da hans\u0131 yenilikl\u0259r olacaq? \u00dcmumiyy\u0259tl\u0259 r\u0259q\u0259msal bank\u00e7\u0131l\u0131\u011f\u0131n inki\u015faf\u0131 g\u0259l\u0259c\u0259kd\u0259 filial \u015f\u0259b\u0259k\u0259sinin ki\u00e7ilm\u0259sin\u0259, ixtisarlara z\u0259min yarada bil\u0259rmi?<\/strong><\/li>\n<\/ul>\n\n\n\n<ul>\n<li>Birbank istifad\u0259\u00e7il\u0259rin\u0259 \u00f6z x\u0259rcl\u0259rini t\u0259hlil etm\u0259k, onlara n\u0259zar\u0259t v\u0259 d\u00fczg\u00fcn idar\u0259etm\u0259 imkan\u0131 yaradan k\u00f6m\u0259k\u00e7i modulun t\u0259qdim olunmas\u0131 g\u00f6zl\u0259nilir. H\u0259m\u00e7inin Birbank-l\u0131lar\u0131n birjaya giri\u015f, qiym\u0259tli ka\u011f\u0131zlar\u0131n alq\u0131-satq\u0131s\u0131n\u0131 h\u0259yata ke\u00e7irm\u0259k imkan\u0131n\u0131 ver\u0259n investisiya modulunun t\u0259tbiqi planla\u015fd\u0131r\u0131l\u0131r. Tam funksional r\u0259q\u0259msal debet kart\u0131n\u0131n istifad\u0259y\u0259 verilm\u0259si g\u00f6zl\u0259nilir. Onu da qeyd edim ki, hal-haz\u0131rda sahibkarlar\u0131n ixtiyar\u0131nda olan M\u00fc\u015ft\u0259ri Bank sistemi tezlikl\u0259 tam yeni Birbank Biznes t\u0259tbiqi il\u0259 \u0259v\u0259z olunacaq. \u00dcmumiyy\u0259tl\u0259 Birbank-\u0131n inki\u015faf strategiyas\u0131ndan dan\u0131\u015fsaq, o insanlara maliyy\u0259 sektoru il\u0259 ba\u011fl\u0131 ist\u0259nil\u0259n n\u00f6v xidm\u0259t\u0259 \u00e7\u0131x\u0131\u015f\u0131 t\u0259min ed\u0259n r\u0259q\u0259msal bank v\u0259 maliyy\u0259 xidm\u0259tl\u0259ri g\u00f6st\u0259r\u0259n super maliyy\u0259 t\u0259tbiqi istiqam\u0259tind\u0259 inki\u015faf etdirilir.<br>O ki qald\u0131 filial \u015f\u0259b\u0259k\u0259sinin ki\u00e7ildilm\u0259sin\u0259, hal-haz\u0131rda Kapital Bank Az\u0259rbaycan\u0131n \u0259n b\u00f6y\u00fck xidm\u0259t \u015f\u0259b\u0259k\u0259sin\u0259 malik maliyy\u0259 qurumudur. \u00d6lk\u0259nin dem\u0259k olar h\u0259r bir regionunda bank\u0131n filial\u0131 v\u0259 ya \u015f\u00f6b\u0259si m\u00f6vcuddur. Bug\u00fcnk\u00fc d\u00f6vrd\u0259 filial \u015f\u0259b\u0259k\u0259sinin ki\u00e7ildilm\u0259si m\u00fczakir\u0259 olunmur, h\u0259tta ilin sonuna q\u0259d\u0259r yeni xidm\u0259t n\u00f6qt\u0259l\u0259rinin v\u0259 i\u015f yerl\u0259rinin a\u00e7\u0131lmas\u0131 n\u0259z\u0259rd\u0259 tutulur. R\u0259q\u0259msalla\u015fmadan dan\u0131\u015fark\u0259n bir \u00e7ox insan onu fiziki t\u0259mas n\u00f6qt\u0259l\u0259rinin azald\u0131lmas\u0131 kimi q\u0259bul edir. Lakin daha \u0259vv\u0259l d\u0259 qeyd etdiyim kimi, bank\u0131m\u0131z\u0131n strateji istiqam\u0259tl\u0259rind\u0259n biri maliyy\u0259 xidm\u0259tl\u0259rinin h\u0259r bir v\u0259t\u0259nda\u015f \u00fc\u00e7\u00fcn \u0259l\u00e7atan v\u0259 rahat olma\u011f\u0131n\u0131 t\u0259min etm\u0259kdir. Bank\u0131m\u0131z\u0131n filiallar\u0131 da bu m\u0259nada istisna deyil.<\/li>\n<\/ul>\n\n\n\n<ul>\n<li><strong>Son ill\u0259r \u0259rzind\u0259 sahibkarlara d\u0259st\u0259k g\u00f6st\u0259rilm\u0259si bax\u0131m\u0131ndan Kapital Bank xeyli layih\u0259l\u0259r t\u0259qdim edib. Mikrobiznes, ki\u00e7ik v\u0259 orta sahibkarl\u0131q sah\u0259l\u0259rind\u0259 hans\u0131 yenilikl\u0259r g\u00f6zl\u0259nilir?<\/strong><\/li>\n<\/ul>\n\n\n\n<ul>\n<li>Mikrobiznes, ki\u00e7ik v\u0259 orta sahibkarl\u0131qKapital Bank-\u0131n f\u0259aliyy\u0259tinin vacib istiqam\u0259tl\u0259rind\u0259n hesab olunur. Bu seqmentd\u0259ki sahibkarl\u0131q subyektl\u0259ri \u00fc\u00e7\u00fcn m\u00fct\u0259madi olaraq \u00f6lk\u0259nin bank sektorunda yenilik say\u0131lan innovativ xidm\u0259tl\u0259r istifad\u0259y\u0259 veririk. N\u00fcmun\u0259 kimi hal-haz\u0131rda bizim regionda ilkl\u0259rd\u0259n say\u0131lan sahibkarlara smartfon vasit\u0259sil\u0259 t\u0259mass\u0131z \u00f6d\u0259ni\u015fl\u0259ri q\u0259bul etm\u0259k imkan\u0131n\u0131 ver\u0259n Mobil POS xidm\u0259tini qeyd etm\u0259k olar. Az\u0259rbaycanda mikrokreditl\u0259rin tam onlayn verm\u0259y\u0259 d\u0259 ilk d\u0259f\u0259 m\u0259hz Kapital Bank ba\u015flay\u0131b. Ki\u00e7ik v\u0259 orta sahibkarlar\u0131n kreditl\u0259\u015fm\u0259sinin m\u0259saf\u0259d\u0259n h\u0259yata ke\u00e7irilm\u0259si \u00fc\u00e7\u00fcn d\u0259 m\u00fc\u0259yy\u0259n i\u015fl\u0259r g\u00f6rm\u00fc\u015f\u00fck. Art\u0131q mikrobiznes sahibkarlar\u0131 tam r\u0259q\u0259msal \u015f\u0259kild\u0259 kredit r\u0259smil\u0259\u015fdir\u0259 bilirl\u0259r. Kreditin r\u0259q\u0259msalla\u015fmas\u0131 prosesi haz\u0131rda da davam etdirilir. M\u0259qs\u0259d biznes sahibl\u0259ri \u00fc\u00e7\u00fcn maksimum rahat bank\u00e7\u0131l\u0131q yaratmaqd\u0131r. Xat\u0131rlad\u0131m ki, qeyri-kredit \u0259m\u0259liyyatlar\u0131m\u0131z is\u0259 art\u0131q 2 il\u0259 yax\u0131nd\u0131r ki, b\u00fct\u00f6vl\u00fckd\u0259 onlayna ke\u00e7irilib.<\/li>\n<\/ul>\n\n\n\n<ul>\n<li><strong>Kapital Bank-\u0131n art\u0131q 5000-d\u0259n \u00e7ox \u0259m\u0259kda\u015f\u0131 var. Bug\u00fcnk\u00fc reall\u0131qlarda yerli maliyy\u0259 sektorunun \u0259n b\u00f6y\u00fck i\u015f\u0259 g\u00f6t\u00fcr\u0259nin\u0259 istedadlar\u0131 c\u0259lb v\u0259 idar\u0259 etm\u0259k \u00e7\u0259tindirmi?<\/strong><\/li>\n<\/ul>\n\n\n\n<ul>\n<li>Ham\u0131m\u0131z bilirik ki, istedadlar\u0131 c\u0259lb etm\u0259k asan deyil, \u00e7\u00fcnki \u0259m\u0259k bazar\u0131nda r\u0259qab\u0259t art\u0131b v\u0259 \u0259m\u0259k bazar\u0131n\u0131n s\u0259rh\u0259dl\u0259ri \u00e7ox geni\u015fl\u0259nib. Eyni zamanda innovasiyalar\u0131n v\u0259 r\u0259q\u0259msalla\u015fman\u0131n g\u0259tirdiyi m\u00fc\u0259yy\u0259n yeni pe\u015f\u0259l\u0259rl\u0259 ba\u011fl\u0131 \u00f6lk\u0259nin \u0259m\u0259k bazar\u0131nda kadr q\u0131tl\u0131\u011f\u0131n\u0131n oldu\u011funu da bilirik. Pandemiya \u015f\u0259raitind\u0259 yerli \u015firk\u0259tl\u0259rd\u0259, x\u00fcsusil\u0259 d\u0259 texniki rollarda \u00e7al\u0131\u015fan \u0259m\u0259kda\u015flar Avropa \u00f6lk\u0259l\u0259rind\u0259n, h\u0259tta daha da uzaqlardan i\u015f t\u0259klifl\u0259ri ald\u0131lar v\u0259 \u00e7oxlar\u0131 \u00f6lk\u0259ni t\u0259rk etm\u0259d\u0259n, m\u0259saf\u0259d\u0259n xarici \u015firk\u0259tl\u0259rd\u0259 \u00e7al\u0131\u015fma\u011fa ba\u015flad\u0131lar. Haz\u0131rda bu proses nisb\u0259t\u0259n azalsa da, bel\u0259 imkanlar m\u00fct\u0259madi olaraq yaran\u0131r. C\u0259lb etdiyimiz istedadlar\u0131 idar\u0259 etm\u0259k, onlar\u0131 \u015firk\u0259td\u0259 saxlamaq o q\u0259d\u0259r vacibdir ki, h\u0259tta biz bunu strateji h\u0259d\u0259fl\u0259rimiz aras\u0131nda g\u00f6r\u00fcr\u00fck. D\u0259yi\u015fk\u0259n v\u0259 dinamik d\u00fcnya, \u015firk\u0259tl\u0259rin t\u0259tbiq etdiyi innovasiyalar r\u0259qab\u0259ti art\u0131r\u0131r v\u0259 istedadlar\u0131n saxlan\u0131lmas\u0131n\u0131 daha da \u00e7\u0259tinl\u0259\u015fdirir. Biz d\u0259 bu dinamikaya uy\u011funla\u015fmaq, \u0259n yax\u015f\u0131 kadrlar\u0131 c\u0259lb etm\u0259k, saxlamaq v\u0259 inki\u015faf etdirm\u0259k \u00fc\u00e7\u00fcn m\u00fc\u0259yy\u0259n add\u0131mlar at\u0131r\u0131q. M\u0259s\u0259l\u0259n, daha c\u0259lbedici v\u0259 rahat i\u015f \u015f\u0259raiti yaratmaq m\u0259qs\u0259dil\u0259 pandemiya d\u00f6vr\u00fcnd\u0259 t\u0259tbiq etdiyimiz hibrid i\u015f rejimini pandemiyadan sonra da saxlad\u0131q. H\u0259m\u00e7inin ba\u015f ofisl\u0259rimizd\u0259 ofisin dizayn\u0131n\u0131 g\u0259ncl\u0259r \u00fc\u00e7\u00fcn daha maraql\u0131 v\u0259 komfortlu etdik, \u0259m\u0259kda\u015flar \u00fc\u00e7\u00fcn bankla assosiasiya olunan ciddi dres-kodu, r\u0259smiliyi aradan qald\u0131rd\u0131q, daha s\u0259rb\u0259st v\u0259 kreativ i\u015f m\u00fchiti formala\u015fd\u0131rd\u0131q. H\u0259tta t\u0259z\u0259likc\u0259 h\u0259ft\u0259nin b\u0259zi g\u00fcnl\u0259rind\u0259 test rejimind\u0259 bir ne\u00e7\u0259 filiallarda da qism\u0259n s\u0259rb\u0259st geyim t\u0259rzini t\u0259tbiq etm\u0259y\u0259 ba\u015flam\u0131\u015f\u0131q. \u018fg\u0259r m\u00fc\u015ft\u0259ril\u0259rimiz bu d\u0259yi\u015fikliyi m\u00fcsb\u0259t qar\u015f\u0131lasalar, yana\u015fman\u0131 b\u00fct\u00fcn filial v\u0259 \u015f\u00f6b\u0259l\u0259rimizd\u0259 t\u0259tbiq ed\u0259c\u0259yik. G\u0259ncl\u0259rin v\u0259 eyni zamanda \u00f6z \u0259m\u0259kda\u015flar\u0131m\u0131z\u0131n yeni pe\u015f\u0259l\u0259r\u0259 yiy\u0259l\u0259n\u0259 bilm\u0259l\u0259ri \u00fc\u00e7\u00fcn biz m\u00fcxt\u0259lif t\u0259cr\u00fcb\u0259, daxili t\u0259lim, ixtisasart\u0131rma v\u0259 ixtisasd\u0259yi\u015fm\u0259 (\u201creskilling\u201d v\u0259 \u201cupskilling\u201d) proqramlar\u0131n\u0131 da h\u0259yata ke\u00e7iririk, \u00f6yr\u0259dici platformalardan istifad\u0259 edirik, yerli v\u0259 xarici universitetl\u0259rl\u0259 \u0259m\u0259kda\u015fl\u0131q apar\u0131r\u0131q. Son bir il \u0259rzind\u0259 Kapital Bank-a bir s\u0131ra xarici m\u00fct\u0259x\u0259ssisl\u0259r c\u0259lb olunub. Onlar\u0131n \u0259sas v\u0259zif\u0259si yeni sah\u0259l\u0259rd\u0259 kadr \u00e7at\u0131\u015fmazl\u0131\u011f\u0131n\u0131 aradan qald\u0131rmaqla yana\u015f\u0131, bilik v\u0259 beyn\u0259lxalq t\u0259cr\u00fcb\u0259ni \u0259m\u0259kda\u015flar\u0131m\u0131zla payla\u015fmaq, bankda kadrlar\u0131n yeti\u015fdirilm\u0259sin\u0259 t\u00f6hf\u0259 verm\u0259kdir.<\/li>\n<\/ul>\n\n\n\n<ul>\n<li><strong>Haz\u0131rda \u0259ks\u0259r banklar d\u0259l\u0259duzluq hallar\u0131n\u0131n aradan qald\u0131r\u0131lmas\u0131 istiqam\u0259tind\u0259 silsil\u0259 t\u0259dbirl\u0259r g\u00f6r\u00fcr. 5 milyondan art\u0131q m\u00fc\u015ft\u0259risi olan Kapital Bank m\u00fc\u015ft\u0259ril\u0259rini nec\u0259 qoruyur?<\/strong><\/li>\n<\/ul>\n\n\n\n<ul>\n<li>D\u0259l\u0259duzluq hallar\u0131n\u0131n qar\u015f\u0131s\u0131n\u0131n al\u0131nmas\u0131 il\u0259 ba\u011fl\u0131 Kapital Bank kompleks i\u015fl\u0259r g\u00f6r\u00fcr. Sosial \u015f\u0259b\u0259k\u0259l\u0259r, televiziya, radio, Birbank, filial v\u0259 ATM \u015f\u0259b\u0259k\u0259si daxil olmaqla bank\u0131n m\u00fcxt\u0259lif kommunikasiya kanallar\u0131 vasit\u0259sil\u0259 maarifl\u0259ndirm\u0259 i\u015fl\u0259ri apar\u0131l\u0131r, m\u00fc\u015ft\u0259ril\u0259rin diqq\u0259t yetirm\u0259li oldu\u011fu m\u0259qamlar g\u00f6st\u0259rilir. Eyni zamanda bizim informasiya t\u0259hl\u00fck\u0259sizliyi ofisimiz internet monitorinqini h\u0259yata ke\u00e7irir. Monitorinq n\u0259tic\u0259sind\u0259 Kapital Bank v\u0259 Birbank-\u0131n ad\u0131ndan istifad\u0259 edil\u0259r\u0259k d\u0259l\u0259duzluq m\u0259qs\u0259dil\u0259 yarad\u0131lan saytlar a\u015fkarland\u0131qda, m\u00fcvafiq d\u00f6vl\u0259t qurumlar\u0131 il\u0259 birg\u0259 s\u0259yl\u0259r n\u0259tic\u0259sind\u0259 h\u0259min saytlar\u0131n f\u0259aliyy\u0259ti \u00f6lk\u0259 \u0259razisind\u0259 d\u0259rhal qada\u011fan olunur. Bu monitorinqi biz x\u00fcsusi brend m\u00fchafiz\u0259si sistemi vasit\u0259sil\u0259 h\u0259yata ke\u00e7iririk.<br>M\u00fc\u0259yy\u0259n meyarlardan istifad\u0259 etm\u0259kl\u0259 internet m\u0259kan\u0131nda \u015f\u00fcbh\u0259li tranzaksiyalar\u0131n izl\u0259nilm\u0259si icra olunur. H\u0259min meyarlara uy\u011fun g\u0259l\u0259n v\u0259 riskli hesab edil\u0259n b\u00fct\u00fcn \u0259m\u0259liyyatlar real vaxt rejimind\u0259 m\u00fc\u015ft\u0259riy\u0259 \u0259vv\u0259lc\u0259d\u0259n m\u0259lumat verm\u0259kl\u0259 bloklan\u0131r ki, m\u00fc\u015ft\u0259rinin kart\u0131ndan v\u0259saitin m\u0259nims\u0259nilm\u0259sinin qar\u015f\u0131s\u0131 al\u0131ns\u0131n. Eyni m\u0259qs\u0259dl\u0259 \u015f\u00fcbh\u0259li v\u0259 riskli kateqoriyaya daxil olan saytlarda Kapital Bank kartlar\u0131 il\u0259 h\u0259r hans\u0131 bir \u00f6d\u0259ni\u015f yerin\u0259 yetiril\u0259rs\u0259, h\u0259min kartlar h\u0259min anda bloklan\u0131r v\u0259 bu bar\u0259d\u0259 m\u00fc\u015ft\u0259riy\u0259 m\u0259lumat verilir. R\u0259q\u0259msal m\u0259kanda g\u00f6r\u00fcl\u0259n i\u015fl\u0259r\u0259 paralel olaraq, biz daxili prosesl\u0259r\u0259 d\u0259 ciddi t\u0259l\u0259bl\u0259r qoymu\u015fuq.<\/li>\n<\/ul>\n\n\n\n<ul>\n<li><strong>M\u00fc\u015ft\u0259ri m\u0259mnuniyy\u0259ti banklar \u00fc\u00e7\u00fcn h\u0259r zaman prioritet m\u0259s\u0259l\u0259 say\u0131l\u0131b. Kapital Bank-\u0131 m\u00fc\u015ft\u0259ri y\u00f6n\u00fcml\u00fc bir bank adland\u0131rmaq olarm\u0131?<\/strong><\/li>\n<\/ul>\n\n\n\n<ul>\n<li>\u018fminlikl\u0259 dey\u0259 bil\u0259r\u0259m ki, Kapital Bank-\u0131 m\u00fc\u015ft\u0259ri y\u00f6n\u00fcml\u00fc bir bank adland\u0131rmaq olar. Bank\u0131n h\u0259r yeni xidm\u0259ti v\u0259 m\u0259hsulu m\u00fc\u015ft\u0259rinin s\u0259sini e\u015fid\u0259r\u0259k i\u015fl\u0259nib haz\u0131rlan\u0131r v\u0259 istifad\u0259y\u0259 verilir. Yenilikl\u0259r t\u0259tbiq olunduqdan sonra m\u00fctl\u0259q qaydada m\u00fc\u015ft\u0259ril\u0259rin r\u0259yl\u0259ri n\u0259z\u0259rd\u0259n ke\u00e7irilir, qar\u015f\u0131ya \u00e7\u0131xan \u00e7\u0259tinlikl\u0259r aradan qald\u0131r\u0131l\u0131r, laz\u0131md\u0131rsa m\u0259hsul v\u0259 xidm\u0259tl\u0259r\u0259 d\u0259yi\u015fiklikl\u0259r olunur v\u0259 onlar m\u00fc\u015ft\u0259ril\u0259rin ixtiyar\u0131na t\u0259krar verilir. Lakin bu o dem\u0259k deyil ki, biz bu sah\u0259d\u0259 b\u00fct\u00fcn i\u015fl\u0259ri g\u00f6rm\u00fc\u015f\u00fck. Daimi inki\u015faf m\u00fc\u015ft\u0259ri m\u0259mnuniyy\u0259tinin \u0259sas\u0131d\u0131r. Bunun \u00fc\u00e7\u00fcn h\u0259m infrastruktur, h\u0259m keyfiyy\u0259t, h\u0259m xidm\u0259t v\u0259 h\u0259m d\u0259 proses t\u0259r\u0259fd\u0259n davaml\u0131 t\u0259kmill\u0259\u015fdirm\u0259 i\u015fl\u0259ri apar\u0131lacaqd\u0131r.<\/li>\n<\/ul>\n\n\n\n<ul>\n<li><strong>Bank\u0131n korporativ sosial m\u0259suliyy\u0259t layih\u0259l\u0259ri haqda da dan\u0131\u015fard\u0131q. Kapital Bank g\u0259l\u0259c\u0259k ill\u0259rd\u0259 c\u0259miyy\u0259t\u0259 nec\u0259 t\u00f6hf\u0259 ver\u0259c\u0259k?<\/strong><\/li>\n\n\n\n<li>Kapital Bank h\u0259r il onlarla KSM layih\u0259 h\u0259yata ke\u00e7irir v\u0259 sosial y\u00f6n\u00fcml\u00fc t\u0259\u015f\u0259bb\u00fcsl\u0259r\u0259 t\u00f6hf\u0259 verir. Bank\u0131n f\u0259aliyy\u0259tinin \u0259sas m\u0259qs\u0259di t\u0259kc\u0259 m\u0259nf\u0259\u0259t qazanmaq v\u0259 m\u00fc\u015ft\u0259ril\u0259r \u00fc\u00e7\u00fcn d\u0259y\u0259r yaratmaq deyil, h\u0259m\u00e7inin c\u0259miyy\u0259timiz\u0259 faydal\u0131 ola bil\u0259c\u0259k istiqam\u0259tl\u0259ri d\u0259st\u0259kl\u0259m\u0259kdir. M\u00fch\u00fcm say\u0131lan istiqam\u0259tl\u0259r s\u0131ras\u0131nda t\u0259hsil layih\u0259l\u0259rini, ki\u00e7ik v\u0259 orta sahibkarl\u0131\u011f\u0131, innovasiyalar\u0131, \u0259traf m\u00fchitin m\u00fchafiz\u0259sini qeyd etm\u0259k olar. Bu kontekstd\u0259, bank\u0131m\u0131z\u0131n \u0259m\u0259kda\u015flar\u0131n\u0131n t\u0259\u015f\u0259bb\u00fcs\u00fc il\u0259 yaranm\u0131\u015f daha sonra is\u0259 tam i\u015fl\u0259k QHT-y\u0259 \u00e7evrilmi\u015f \u201cQ\u0131rm\u0131z\u0131 \u00dcr\u0259kl\u0259r\u201d Fondunu da x\u00fcsusi qeyd etm\u0259k ist\u0259rdim.\u00a0 Daha bir \u0259h\u0259miyy\u0259tli v\u0259 diqq\u0259t \u00e7\u0259km\u0259k ist\u0259diyim m\u0259qam is\u0259 Kapital Bank-\u0131n \u201cYa\u015f\u0131l bank\u00e7\u0131l\u0131q\u201d konsepsiyas\u0131na ke\u00e7ididir. H\u0259tta dey\u0259rdim ki, Az\u0259rbaycanda ilk bu konsepti t\u0259tbiq ed\u0259n bank m\u0259hz Kapital Bank-d\u0131r. Bildiyiniz kimi, bank\u0131m\u0131z s\u00fcr\u0259tli \u015f\u0259kild\u0259 r\u0259q\u0259msalla\u015f\u0131r. H\u0259m p\u0259rak\u0259nd\u0259, h\u0259m d\u0259 KOS sah\u0259sind\u0259 \u0259sas xidm\u0259tl\u0259r art\u0131q m\u0259saf\u0259d\u0259n, he\u00e7 bir ka\u011f\u0131z materiallar\u0131 t\u0259l\u0259b olunmadan icra olunur. Biz son iki ayda filial \u015f\u0259b\u0259k\u0259mizd\u0259 d\u0259 \u201cka\u011f\u0131zs\u0131z kreditl\u0259\u015fm\u0259\u201d sistemin\u0259 ke\u00e7id etmi\u015fik. Bel\u0259 ki, filiallarda na\u011fd pul krediti v\u0259 kredit kart\u0131 r\u0259smil\u0259\u015fdir\u0259n m\u00fc\u015ft\u0259ril\u0259r\u0259 \u0259vv\u0259ll\u0259r oldu\u011fu kimi imza \u00fc\u00e7\u00fcn bir topa s\u0259n\u0259d t\u0259qdim olunmur. Bu proses b\u00fct\u00f6vl\u00fckd\u0259 onlayna ke\u00e7iril\u0259r\u0259k, ka\u011f\u0131z istifad\u0259si s\u0131f\u0131rlan\u0131b. Bu yeniliyi m\u0259rh\u0259l\u0259li \u015f\u0259kild\u0259 b\u00fct\u00fcn xidm\u0259tl\u0259r\u0259 t\u0259tbiq ed\u0259c\u0259yik. N\u00f6vb\u0259ti h\u0259d\u0259fimiz is\u0259 plastik kartlar\u0131n istifad\u0259sini minimuma endirm\u0259kdir. Tezlikl\u0259 Birbank-l\u0131lar tam funksional r\u0259q\u0259msal debet v\u0259 kredit kartlar\u0131ndan istifad\u0259 ed\u0259 bil\u0259c\u0259kl\u0259r. Bununla da \u0259halinin plastik\u0259 t\u0259l\u0259bat\u0131n\u0131 azaltm\u0131\u015f olaca\u011f\u0131q. Filiallar v\u0259 r\u0259q\u0259msal bank\u00e7\u0131l\u0131qla yana\u015f\u0131, ba\u015f ofisd\u0259 d\u0259 elektron s\u0259n\u0259d d\u00f6vriyy\u0259sin\u0259 ke\u00e7id etmi\u015fik. \u018flb\u0259tt\u0259 ki, ofis v\u0259 filiallar\u0131m\u0131zda ka\u011f\u0131z s\u0259rfiyyat\u0131n\u0131n azald\u0131lmas\u0131 il\u0259 paralel, elektrik enerjisi v\u0259 su s\u0259rfiyyat\u0131n\u0131n da minimuma endirilm\u0259si istiqam\u0259tind\u0259 m\u00fc\u0259yy\u0259n ki\u00e7ik g\u00f6r\u00fcns\u0259 d\u0259, b\u00f6y\u00fck t\u0259sir d\u0259r\u0259c\u0259si olan add\u0131mlar at\u0131r\u0131q. Misal olaraq eko-lampalardan v\u0259 sensorlu su kranlar\u0131ndan istifad\u0259ni g\u00f6st\u0259rm\u0259k olar.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Kapital Bank-\u0131n \u0130dar\u0259 Hey\u0259tinin s\u0259dri, Ba\u015f \u0130cra\u00e7\u0131 direktoru F\u0259rid H\u00fcseynov: \u201c\u00d6lk\u0259nin birinci bank\u0131\u201d ad\u0131n\u0131 layiqinc\u0259 da\u015f\u0131ma\u011fa davam ed\u0259c\u0259yik\u201d 5 may 2023-c\u00fc il tarixind\u0259 ke\u00e7iril\u0259n Kapital Bank-\u0131n S\u0259hmdarlar\u0131n\u0131n \u00dcmumi Y\u0131\u011f\u0131nca\u011f\u0131 v\u0259 M\u00fc\u015fahid\u0259 \u015euras\u0131n\u0131n toplant\u0131s\u0131 zaman\u0131 bir&#8230;<\/p>\n","protected":false},"author":2,"featured_media":13066,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/13064"}],"collection":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13064"}],"version-history":[{"count":1,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/13064\/revisions"}],"predecessor-version":[{"id":13067,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/13064\/revisions\/13067"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/media\/13066"}],"wp:attachment":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13064"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13064"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}