{"id":1728,"date":"2022-01-06T14:55:00","date_gmt":"2022-01-06T11:55:00","guid":{"rendered":"https:\/\/rockvell.com\/?p=1728"},"modified":"2022-06-12T22:27:11","modified_gmt":"2022-06-12T19:27:11","slug":"apple-nec%c9%99-windows-u-gulus-h%c9%99d%c9%99fin%c9%99-cevirm%c9%99kl%c9%99-satislarini-artira-bildi","status":"publish","type":"post","link":"https:\/\/rockvell.com\/?p=1728","title":{"rendered":"Apple nec\u0259 Windows-u g\u00fcl\u00fc\u015f h\u0259d\u0259fin\u0259 \u00e7evirm\u0259kl\u0259 sat\u0131\u015flar\u0131n\u0131 art\u0131ra bildi"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Yax\u015f\u0131 xasiyy\u0259tli bir o\u011flan v\u0259 h\u0259r \u015feyi bil\u0259n bir u\u011fursuz haqq\u0131nda d\u00fc\u015f\u00fcn\u00fclm\u00fc\u015f video h\u0259m reklam, h\u0259m d\u0259 komp\u00fcter s\u0259nayesini nec\u0259 d\u0259yi\u015fdirdi.<\/h2>\n\n\n\n<p>Bu \u015firk\u0259tin reklamlar\u0131 \u00e7ox standart olaraq ba\u015flad\u0131. A\u011f fonda iki ki\u015fi peyda oldu: biri \u00f6z\u00fcn\u00fc Mac, dig\u0259ri is\u0259 Windows \u018fS-li komp\u00fcter kimi t\u0259qdim etdi. PC reklamlar\u0131nda olan o\u011flan h\u0259mi\u015f\u0259 bir n\u00f6v y\u00f6nd\u0259msiz a\u011f\u0131ll\u0131 biri kimi g\u00f6r\u00fcn\u00fcrd\u00fc v\u0259 daim \u0259lveri\u015fsiz v\u0259ziyy\u0259tl\u0259r\u0259 d\u00fc\u015f\u00fcrd\u00fc, ancaq Macintosh is\u0259 h\u0259mi\u015f\u0259 mac\u0259ra\u00e7\u0131 v\u0259 yarad\u0131c\u0131 biri idi. Apple-\u0131n &#8220;yax\u015f\u0131 o\u011flan\u0131&#8221; yaz\u0131q adama g\u0259rgin olmama\u011f\u0131 v\u0259 \u00f6z\u00fcn\u00fc g\u00fcnahland\u0131rmama\u011f\u0131 m\u0259sl\u0259h\u0259t g\u00f6r\u00fcrd\u00fc. Eyni zamanda bununla diqq\u0259tl\u0259ri Windows-dak\u0131 n\u00f6qsanlara y\u00f6nl\u0259ndirirdi.<\/p>\n\n\n\n<p>Videolardan birind\u0259 PC virusa tutuldu\u011funu bildirir v\u0259 yoluxmamaq \u00fc\u00e7\u00fcn ondan uzaq durma\u011f\u0131 t\u00f6vsiy\u0259 edir. Lakin Mac t\u0259b\u0259ss\u00fcml\u0259 cavab verir ki, bu z\u0259r\u0259rli proqramlar onun \u00fc\u00e7\u00fcn t\u0259hl\u00fck\u0259li deyil. Ba\u015fqa bir videoda onlar mehriban s\u00f6hb\u0259t etm\u0259y\u0259 \u00e7al\u0131\u015f\u0131rlar v\u0259 h\u0259tta ortaq c\u0259h\u0259tl\u0259rinin \u00e7ox oldu\u011funu deyirl\u0259r, lakin PC-nin donma v\u0259 \u00e7ox y\u00fckl\u0259m\u0259 v\u0259rdi\u015fin\u0259 g\u00f6r\u0259 s\u00f6hb\u0259t davaml\u0131 olaraq k\u0259silir. \u018flb\u0259tt\u0259 ki, reklam minl\u0259rl\u0259 mem v\u0259 parodiya do\u011furdu. Video \u00e7arxdak\u0131 personajlar &#8220;C\u0259nubi Park&#8221; cizgi serial\u0131nda g\u00f6r\u00fcnm\u0259y\u0259 ba\u015flad\u0131lar, Grinpis t\u0259\u015fkilat\u0131 is\u0259 \u00f6z ideyalar\u0131n\u0131 inki\u015faf etdirm\u0259k \u00fc\u00e7\u00fcn bu formatdan istifad\u0259 etdi. Bel\u0259 bir reklam kampaniyas\u0131 sad\u0259c\u0259 olaraq u\u011fursuz ola bilm\u0259zdi. Bir ne\u00e7\u0259 u\u011fursuz ild\u0259n sonra Apple bir il \u0259rzind\u0259 1,3 milyon komp\u00fcter satd\u0131 v\u0259 39% sat\u0131\u015fda art\u0131m qeyd etdi.<\/p>\n\n\n\n<p>Amma \u0259n az\u0131 bir n\u0259f\u0259r\u0259 Apple-\u0131n s\u0259rt reklamlar\u0131 xo\u015f g\u0259lm\u0259di. Kampaniyan\u0131n m\u00fc\u0259llifi Bill Qeytsl\u0259 g\u00f6r\u00fc\u015fd\u00fc v\u0259 o, reklam\u0131n yax\u015f\u0131 \u00e7\u0259kildiyini etiraf ets\u0259 d\u0259, a\u00e7\u0131q-ayd\u0131n bu ideyadan m\u0259mnun deyildi. Microsoft-un yarad\u0131c\u0131s\u0131n\u0131 ba\u015fa d\u00fc\u015fm\u0259k olar. Aktyor Con Hoqman, b\u0259xtsiz \u00e7ox bil\u0259n kimi g\u00f6r\u00fcn\u0259n komp\u00fcter rolunda, bir \u00e7ox c\u0259h\u0259td\u0259n Bill Qeytsin \u00f6z\u00fcn\u00fc xat\u0131rlad\u0131rd\u0131.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/rockvell.com\/wp-content\/uploads\/2022\/05\/023ffd87dacf8c79058c8-1024x1024.jpg\" alt=\"\" class=\"wp-image-1729\" srcset=\"https:\/\/rockvell.com\/wp-content\/uploads\/2022\/05\/023ffd87dacf8c79058c8-1024x1024.jpg 1024w, https:\/\/rockvell.com\/wp-content\/uploads\/2022\/05\/023ffd87dacf8c79058c8-300x300.jpg 300w, https:\/\/rockvell.com\/wp-content\/uploads\/2022\/05\/023ffd87dacf8c79058c8-150x150.jpg 150w, https:\/\/rockvell.com\/wp-content\/uploads\/2022\/05\/023ffd87dacf8c79058c8-768x768.jpg 768w, https:\/\/rockvell.com\/wp-content\/uploads\/2022\/05\/023ffd87dacf8c79058c8-360x360.jpg 360w, https:\/\/rockvell.com\/wp-content\/uploads\/2022\/05\/023ffd87dacf8c79058c8.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Yax\u015f\u0131 xasiyy\u0259tli bir o\u011flan v\u0259 h\u0259r \u015feyi bil\u0259n bir u\u011fursuz haqq\u0131nda d\u00fc\u015f\u00fcn\u00fclm\u00fc\u015f video h\u0259m reklam, h\u0259m d\u0259 komp\u00fcter s\u0259nayesini nec\u0259 d\u0259yi\u015fdirdi. Bu \u015firk\u0259tin reklamlar\u0131 \u00e7ox standart olaraq ba\u015flad\u0131. A\u011f fonda iki ki\u015fi peyda oldu: biri&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1760,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/1728"}],"collection":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1728"}],"version-history":[{"count":1,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/1728\/revisions"}],"predecessor-version":[{"id":1730,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/1728\/revisions\/1730"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/media\/1760"}],"wp:attachment":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}