{"id":24919,"date":"2024-06-12T05:00:00","date_gmt":"2024-06-12T02:00:00","guid":{"rendered":"https:\/\/rockvell.com\/?p=24919"},"modified":"2024-06-12T14:52:12","modified_gmt":"2024-06-12T11:52:12","slug":"kob-larin-satis-imkanlarinin-genisl%c9%99ndirilm%c9%99si-alis-veris-master-klasslar-v%c9%99-m%c9%99d%c9%99ni-proqram-kob-fest-baslayir","status":"publish","type":"post","link":"https:\/\/rockvell.com\/?p=24919","title":{"rendered":"KOB-lar\u0131n sat\u0131\u015f imkanlar\u0131n\u0131n geni\u015fl\u0259ndirilm\u0259si, al\u0131\u015f-veri\u015f, master-klasslar v\u0259 m\u0259d\u0259ni proqram &#8211; \u201cKOB FEST\u201d BA\u015eLAYIR"},"content":{"rendered":"\n<p class=\"has-medium-font-size\"><strong>KOB-lar\u0131n sat\u0131\u015f imkanlar\u0131n\u0131n geni\u015fl\u0259ndirilm\u0259si, al\u0131\u015f-veri\u015f, master-klasslar v\u0259 m\u0259d\u0259ni proqram &#8211; \u201cKOB FEST\u201d BA\u015eLAYIR<\/strong><\/p>\n\n\n\n<p>Mikro v\u0259 ki\u00e7ik sahibkarl\u0131q subyektl\u0259rinin m\u0259hsullar\u0131n\u0131n sat\u0131\u015f\u0131na v\u0259 bazarlara \u00e7\u0131x\u0131\u015f imkanlar\u0131n\u0131n geni\u015fl\u0259ndirilm\u0259sin\u0259 d\u0259st\u0259k m\u0259qs\u0259dil\u0259 \u00f6lk\u0259nin bir s\u0131ra regionlar\u0131nda s\u0259rgi-sat\u0131\u015f yarmarkalar\u0131 \u2013 \u201cKOB FEST\u201dl\u0259r ke\u00e7iril\u0259c\u0259k. \u201cKOB FEST\u201d bar\u0259d\u0259 suallar\u0131m\u0131z\u0131 Ki\u00e7ik v\u0259 Orta Biznesin \u0130nki\u015faf\u0131 Agentliyinin (KOB\u0130A) \u0259m\u0259kda\u015f\u0131 Fir\u0259ngiz X\u0259lilova cavabland\u0131r\u0131b.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/rockvell.com\/wp-content\/uploads\/2023\/04\/KOBIA-loqo-1024x683.png\" alt=\"\" class=\"wp-image-10231\" style=\"width:300px;height:auto\" srcset=\"https:\/\/rockvell.com\/wp-content\/uploads\/2023\/04\/KOBIA-loqo-1024x683.png 1024w, https:\/\/rockvell.com\/wp-content\/uploads\/2023\/04\/KOBIA-loqo-300x200.png 300w, https:\/\/rockvell.com\/wp-content\/uploads\/2023\/04\/KOBIA-loqo-768x512.png 768w, https:\/\/rockvell.com\/wp-content\/uploads\/2023\/04\/KOBIA-loqo-360x240.png 360w, https:\/\/rockvell.com\/wp-content\/uploads\/2023\/04\/KOBIA-loqo.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><strong>\u201cKOB FEST\u201d n\u0259dir?<\/strong><\/p>\n\n\n\n<p>D\u00f6vl\u0259t t\u0259r\u0259find\u0259n mikro v\u0259 ki\u00e7ik sahibkarl\u0131q subyektl\u0259ri \u00e7ox\u015fax\u0259li d\u0259st\u0259k t\u0259dbirl\u0259ri il\u0259 \u0259hat\u0259 olunub. Bel\u0259 d\u0259st\u0259k istiqam\u0259tl\u0259rind\u0259n biri d\u0259 KOB subyektl\u0259rinin sat\u0131\u015f v\u0259 bazarlara \u00e7\u0131x\u0131\u015f imkanlar\u0131n\u0131n geni\u015fl\u0259ndirilm\u0259si il\u0259 ba\u011fl\u0131d\u0131r. KOB\u0130A t\u0259r\u0259find\u0259n d\u0259 bu sah\u0259d\u0259 KOB subyektl\u0259rin\u0259 m\u00fcxt\u0259lif d\u0259st\u0259kl\u0259r g\u00f6st\u0259rilir. Bunlardan biri d\u0259 KOB-lar\u0131n sat\u0131\u015f v\u0259 bazarlara \u00e7\u0131x\u0131\u015f imkanlar\u0131n\u0131 geni\u015fl\u0259ndir\u0259n s\u0259rgil\u0259r\u0259 \u00e7\u0131x\u0131\u015fa d\u0259st\u0259k mexanizmidir. Bu mexanizm \u00e7\u0259r\u00e7iv\u0259sind\u0259 Agentlik h\u0259r il KOB-lar\u0131n \u00f6d\u0259ni\u015fsiz olaraq m\u00fcxt\u0259lif ixtisasla\u015fm\u0131\u015f s\u0259rgi v\u0259 yarmarkalarda i\u015ftirak\u0131na d\u0259st\u0259k olur. Bunlardan biri d\u0259 \u201cKOB FEST\u201d s\u0259rgi-sat\u0131\u015f yarmarkalar\u0131d\u0131r. Bu yarmarka 2022-ci ild\u0259n etibar\u0259n ke\u00e7irilir v\u0259 KOB-lar t\u0259r\u0259find\u0259n b\u00f6y\u00fck maraq v\u0259 r\u0259\u011fb\u0259tl\u0259 qar\u015f\u0131lan\u0131r. M\u0259qs\u0259d KOB subyektl\u0259rinin istehsal etdiyi m\u0259hsul v\u0259 xidm\u0259tl\u0259rin geni\u015f istehlak\u00e7\u0131 auditoriyas\u0131na tan\u0131d\u0131lmas\u0131 v\u0259 sat\u0131\u015f\u0131na d\u0259st\u0259k olmaq, istehlak\u00e7\u0131lar\u0131 KOB-lar\u0131n m\u0259hsul v\u0259 xidm\u0259tl\u0259rind\u0259n istifad\u0259y\u0259 t\u0259\u015fviq etm\u0259kl\u0259 mikro v\u0259 ki\u00e7ik sahibkarlar\u0131n inki\u015faf\u0131n\u0131 d\u0259st\u0259kl\u0259m\u0259kdir. S\u0259rgi-sat\u0131\u015f yarmarkalar\u0131 h\u0259m\u00e7inin, h\u0259ssas \u0259hali qrupuna aid sahibkarl\u0131q subyektl\u0259rinin v\u0259 s\u0259n\u0259tkarlar\u0131n sat\u0131\u015f imkanlar\u0131n\u0131 art\u0131rma\u011f\u0131, istehsal\u00e7\u0131lar\u0131 v\u0259 istehlak\u00e7\u0131lar\u0131 bir platformada g\u00f6r\u00fc\u015fd\u00fcrm\u0259yi, KOB-lar v\u0259 t\u0259chizat\u00e7\u0131 \u015firk\u0259tl\u0259r aras\u0131nda i\u015fg\u00fczar \u0259laq\u0259l\u0259rin qurulmas\u0131n\u0131 h\u0259d\u0259fl\u0259yir. Yarmarkalarda m\u0259hsul v\u0259 xidm\u0259tl\u0259rini t\u0259qdim ed\u0259c\u0259k mikro v\u0259 ki\u00e7ik sahibkarlar\u0131n i\u015ftirak\u0131 \u00fc\u00e7\u00fcn \u00f6d\u0259ni\u015f n\u0259z\u0259rd\u0259 tutulmur, b\u00fct\u00fcn x\u0259rcl\u0259r d\u00f6vl\u0259t d\u0259st\u0259yi hesab\u0131na qar\u015f\u0131lan\u0131r. 2024-c\u00fc ild\u0259 d\u0259 \u00f6lk\u0259nin bir s\u0131ra rayonlar\u0131nda \u201cKOB FEST\u201d s\u0259rgi-sat\u0131\u015f yarmarkalar\u0131n\u0131n t\u0259\u015fkil olunmas\u0131 n\u0259z\u0259rd\u0259 tutulur.<\/p>\n\n\n\n<p><strong>Bu il \u201cKOB FEST\u201d hans\u0131 rayonlarda ke\u00e7iril\u0259c\u0259k?<\/strong><\/p>\n\n\n\n<p>Builki \u201cKOB FEST\u201dl\u0259r G\u00f6yg\u00f6l, \u015e\u0259ki, G\u0259nc\u0259, Nax\u00e7\u0131van v\u0259 s. rayon v\u0259 \u015f\u0259h\u0259rl\u0259rd\u0259 t\u0259\u015fkil olunacaq. Art\u0131q G\u00f6yg\u00f6l rayonunun \u0259razisind\u0259 ke\u00e7iril\u0259c\u0259k \u201cKOB FEST\u201d il\u0259 ba\u011fl\u0131 sahibkarlar\u0131n m\u0259lumatland\u0131r\u0131lmas\u0131, onlardan m\u00fcraci\u0259tl\u0259rin q\u0259bulu h\u0259yata ke\u00e7irilir. Bu t\u0259dbir 5-7 iyul tarixl\u0259rind\u0259 Hac\u0131k\u0259nd Xan Yayla\u011f\u0131nda ke\u00e7iril\u0259c\u0259k Milli Yaylaq Festival\u0131 \u00e7\u0259r\u00e7iv\u0259sind\u0259 t\u0259\u015fkil olunacaq.<\/p>\n\n\n\n<p>Yarmarkalarda daha \u00e7ox t\u0259dbirin ke\u00e7irildiyi rayondan, el\u0259c\u0259 d\u0259 ona yax\u0131n b\u00f6lg\u0259l\u0259rd\u0259n KOB-lar\u0131n i\u015ftirak\u0131na \u00fcst\u00fcnl\u00fck veril\u0259c\u0259k. Bu sah\u0259d\u0259 Agentliyin \u00f6lk\u0259nin 40-dan \u00e7ox \u015f\u0259h\u0259r v\u0259 rayonunda f\u0259aliyy\u0259t g\u00f6st\u0259r\u0259n n\u00fcmay\u0259nd\u0259l\u0259ri \u2013 \u201cKOB dost\u201dlar\u0131 yerl\u0259rd\u0259 sahibkarlarla aktiv i\u015f apar\u0131r.<\/p>\n\n\n\n<p>\u00dcmumilikd\u0259 2024-c\u00fc ild\u0259 t\u0259\u015fkil olunacaq \u201cKOB FEST\u201dl\u0259rin \u00f6lk\u0259 \u00fczr\u0259 \u0259hat\u0259 dair\u0259si geni\u015fl\u0259ndirilib. \u201cKOB FEST\u201dl\u0259r \u0259sas\u0259n regionlarda t\u0259\u015fkil olunacaq. Bu, b\u00f6lg\u0259l\u0259rd\u0259 f\u0259aliyy\u0259t g\u00f6st\u0259r\u0259n mikro v\u0259 ki\u00e7ik sahibkarlar\u0131n sat\u0131\u015f imkanlar\u0131n\u0131n art\u0131r\u0131lmas\u0131na v\u0259 bazarlara \u00e7\u0131x\u0131\u015f\u0131n\u0131n geni\u015fl\u0259ndirilm\u0259si \u00fc\u00e7\u00fcn daha \u00e7ox d\u0259st\u0259y\u0259 ehtiyac\u0131n\u0131n olmas\u0131 il\u0259 ba\u011fl\u0131d\u0131r. \u018fvv\u0259lki ill\u0259rd\u0259n f\u0259rqli olaraq builki \u201cKOB FEST\u201dl\u0259rd\u0259 daha \u00e7ox KOB subyektinin i\u015ftirak\u0131na \u015f\u0259rait yarad\u0131lacaqd\u0131r.<\/p>\n\n\n\n<p><strong>\u018fvv\u0259lki ill\u0259rd\u0259 t\u0259\u015fkil edilmi\u015f \u201cKOB FEST\u201dl\u0259r\u0259 maraq nec\u0259 olub?<\/strong><\/p>\n\n\n\n<p>KOB\u0130A 2022-ci ild\u0259n etibar\u0259n \u201cKOB FEST\u201d s\u0259rgi-sat\u0131\u015f yarmarkalar\u0131n\u0131 t\u0259\u015fkil edir. \u0130ndiy\u0259d\u0259k bu yarmarkalar Bak\u0131, Sumqay\u0131t, G\u0259nc\u0259, \u015e\u0259ki, L\u0259nk\u0259ran, \u015e\u0259mkir, Quba v\u0259 s. \u015f\u0259h\u0259r v\u0259 rayonlarda ke\u00e7irilib. Bu yarmarkalarda 600-\u0259 yax\u0131n mikro v\u0259 ki\u00e7ik sahibkarl\u0131q subyektinin istehsal etdiyi m\u0259hsul v\u0259 xidm\u0259tl\u0259r s\u0259rgil\u0259nib v\u0259 sat\u0131\u015f\u0131 h\u0259yata ke\u00e7irilib. Yarmarkalara KOB subyektl\u0259ri, yarad\u0131c\u0131 \u015f\u0259xsl\u0259r v\u0259 s\u0259n\u0259tkarlar t\u0259r\u0259find\u0259n \u00fcmumilikd\u0259 4 mind\u0259n \u00e7ox \u00e7e\u015fidd\u0259 m\u0259hsul v\u0259 xidm\u0259tl\u0259r, o c\u00fcml\u0259d\u0259n qida v\u0259 qeyri-qida m\u0259hsullar\u0131, \u0259l i\u015fl\u0259ri, toxuculuq m\u0259hsullar\u0131, geyiml\u0259r, aksesuarlar, d\u0259ri v\u0259 taxtadan suvenirl\u0259r, keramika, r\u0259sm \u0259s\u0259rl\u0259ri, kitablar v\u0259 s. \u00e7\u0131xar\u0131l\u0131b. \u0130\u015ftirak\u00e7\u0131 say\u0131, m\u0259hsul \u00e7e\u015fidi, el\u0259c\u0259 d\u0259 s\u0259rgi ziyar\u0259t\u00e7il\u0259rinin say\u0131n\u0131n \u00e7ox olmas\u0131 \u201cKOB FEST\u201dl\u0259r\u0259 maraqdan x\u0259b\u0259r verir. Bu t\u0259dbirl\u0259r h\u0259m\u00e7inin KOB subyektl\u0259rin\u0259 yeni \u0259m\u0259kda\u015fl\u0131qlar\u0131n qurulmas\u0131, B2B g\u00f6r\u00fc\u015fl\u0259rin ke\u00e7irilm\u0259sin\u0259 imkan verib. \u201cKOB FEST\u201dl\u0259r h\u0259m\u00e7inin mikro v\u0259 ki\u00e7ik sahibkarlar\u0131n sat\u0131\u015f bacar\u0131qlar\u0131n\u0131n inki\u015faf etdirilm\u0259sin\u0259, bu sah\u0259d\u0259 t\u0259cr\u00fcb\u0259l\u0259rini art\u0131rmas\u0131na \u00f6z t\u00f6hf\u0259sini verib.<\/p>\n\n\n\n<p><strong>\u201cKOB FEST\u201dl\u0259rd\u0259 i\u015ftirak \u015f\u0259rtl\u0259ri nec\u0259dir?<\/strong><\/p>\n\n\n\n<p>\u201cKOB FEST\u201d s\u0259rgi-sat\u0131\u015f yarmarkalar\u0131nda mikro v\u0259 ki\u00e7ik sahibkarl\u0131q subyektl\u0259ri, s\u0259n\u0259tkarlar v\u0259 yarad\u0131c\u0131 \u015f\u0259xsl\u0259r i\u015ftirak ed\u0259 bil\u0259rl\u0259r. Yarmarkada i\u015ftirak etm\u0259k \u00fc\u00e7\u00fcn mikro v\u0259 ki\u00e7ik sahibkarl\u0131q subyektl\u0259rind\u0259n yaln\u0131z Agentliyin sayt\u0131nda yerl\u0259\u015fdirilmi\u015f onlayn m\u00fcraci\u0259t formas\u0131n\u0131 (<a href=\"https:\/\/smb.gov.az\/az\/contact-form\/exhibition-form\/1\">https:\/\/smb.gov.az\/az\/contact-form\/exhibition-form\/1<\/a>) doldurmaqla qeydiyyatdan ke\u00e7m\u0259l\u0259ri t\u0259l\u0259b olunur. \u0130\u015ftirakla ba\u011fl\u0131 b\u00fct\u00fcn x\u0259rcl\u0259r KOB\u0130A t\u0259r\u0259find\u0259n qar\u015f\u0131lanacaq. \u201cKOB FEST\u201dl\u0259rd\u0259 i\u015ftirak etm\u0259k ist\u0259y\u0259n KOB-lar\u0131, el\u0259c\u0259 d\u0259 ictimaiyy\u0259ti m\u0259lumatland\u0131rmaq m\u0259qs\u0259dil\u0259 \u0259vv\u0259lc\u0259d\u0259n yarmarkan\u0131n ke\u00e7iril\u0259c\u0259yi \u015f\u0259h\u0259r v\u0259 rayonlar bar\u0259d\u0259 mediada, Agentliyin sayt\u0131nda v\u0259 sosial \u015f\u0259b\u0259k\u0259l\u0259rd\u0259ki hesablar\u0131nda elanlar veril\u0259c\u0259kdir.<\/p>\n\n\n\n<p><strong>B\u0259s, \u201cKOB FEST\u201dl\u0259rd\u0259 s\u0259rgi ziyar\u0259t\u00e7il\u0259rini n\u0259l\u0259r g\u00f6zl\u0259yir?<\/strong><\/p>\n\n\n\n<p>\u201cKOB FEST\u201dl\u0259rin ke\u00e7irilm\u0259sind\u0259 ba\u015fl\u0131ca m\u0259qs\u0259d KOB-lar\u0131n m\u0259hsul v\u0259 xidm\u0259tl\u0259rinin sat\u0131\u015f\u0131na d\u0259st\u0259k g\u00f6st\u0259rm\u0259k olsa da, yarmarkalar \u00e7\u0259r\u00e7iv\u0259sind\u0259 3 g\u00fcn m\u00fcdd\u0259tind\u0259 m\u0259d\u0259ni-\u0259yl\u0259nc\u0259li proqram da t\u0259\u015fkil olunacaq. Eyni zamanda yarad\u0131c\u0131 \u015f\u0259xsl\u0259r v\u0259 s\u0259n\u0259tkarlar t\u0259r\u0259find\u0259n master-klasslar ke\u00e7iril\u0259c\u0259k. Bir s\u00f6zl\u0259, yarmarkan\u0131 ziyar\u0259t ed\u0259n yerli \u0259hali, qonaqlar v\u0259 turistl\u0259r h\u0259m al\u0131\u015f-veri\u015f ed\u0259 bil\u0259c\u0259k, h\u0259m d\u0259 \u0259yl\u0259n\u0259c\u0259kl\u0259r. \u201cKOB FEST\u201dl\u0259rin h\u0259m\u00e7inin \u00f6lk\u0259mizi ziyar\u0259t ed\u0259n turistl\u0259r \u00fc\u00e7\u00fcn d\u0259 maraql\u0131 m\u0259kan olaca\u011f\u0131na inan\u0131r\u0131q. F\u00fcrs\u0259td\u0259n istifad\u0259 ed\u0259r\u0259k tur \u015firk\u0259tl\u0259rin\u0259 proqramlar\u0131na \u201cKOB FEST\u201dl\u0259ri d\u0259 salma\u011f\u0131 t\u00f6vsiy\u0259 edirik. Yarmarkalar turistl\u0259r\u0259 maraql\u0131 h\u0259diyy\u0259lik \u0259\u015fyalar alma\u011fa, milli t\u0259amlar\u0131m\u0131z\u0131 dadma\u011fa, \u0259yl\u0259nc\u0259li g\u00fcn ke\u00e7irm\u0259y\u0259 imkan ver\u0259c\u0259kdir.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>KOB-lar\u0131n sat\u0131\u015f imkanlar\u0131n\u0131n geni\u015fl\u0259ndirilm\u0259si, al\u0131\u015f-veri\u015f, master-klasslar v\u0259 m\u0259d\u0259ni proqram &#8211; \u201cKOB FEST\u201d BA\u015eLAYIR Mikro v\u0259 ki\u00e7ik sahibkarl\u0131q subyektl\u0259rinin m\u0259hsullar\u0131n\u0131n sat\u0131\u015f\u0131na v\u0259 bazarlara \u00e7\u0131x\u0131\u015f imkanlar\u0131n\u0131n geni\u015fl\u0259ndirilm\u0259sin\u0259 d\u0259st\u0259k m\u0259qs\u0259dil\u0259 \u00f6lk\u0259nin bir s\u0131ra regionlar\u0131nda s\u0259rgi-sat\u0131\u015f yarmarkalar\u0131 \u2013 \u201cKOB&#8230;<\/p>\n","protected":false},"author":2,"featured_media":10231,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/24919"}],"collection":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=24919"}],"version-history":[{"count":1,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/24919\/revisions"}],"predecessor-version":[{"id":24920,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/24919\/revisions\/24920"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/media\/10231"}],"wp:attachment":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=24919"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=24919"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=24919"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}