{"id":26018,"date":"2024-07-16T05:00:00","date_gmt":"2024-07-16T02:00:00","guid":{"rendered":"https:\/\/rockvell.com\/?p=26018"},"modified":"2024-07-16T14:23:39","modified_gmt":"2024-07-16T11:23:39","slug":"yerli-biznesl%c9%99r-esg-v%c9%99-yasil-gund%c9%99liy%c9%99-hazir-olmaq-ucun-n%c9%99-etm%c9%99lidir","status":"publish","type":"post","link":"https:\/\/rockvell.com\/?p=26018","title":{"rendered":"Yerli biznesl\u0259r ESG v\u0259 \u201cya\u015f\u0131l g\u00fcnd\u0259liy\u0259\u201d haz\u0131r olmaq \u00fc\u00e7\u00fcn n\u0259 etm\u0259lidir?"},"content":{"rendered":"\n<p class=\"has-medium-font-size\"><strong>Yerli biznesl\u0259r ESG v\u0259 \u201cya\u015f\u0131l g\u00fcnd\u0259liy\u0259\u201d haz\u0131r olmaq \u00fc\u00e7\u00fcn n\u0259 etm\u0259lidir?<\/strong><\/p>\n\n\n\n<p><em>ESG<\/em>,y\u0259ni \u201c\u0259traf m\u00fchiti, sosial v\u0259 idar\u0259etm\u0259\u201d d\u00fcnya miqyas\u0131nda 1970-ci ill\u0259rin sonlar\u0131ndan AB\u015e v\u0259 Avropa \u00f6lk\u0259l\u0259rind\u0259 inki\u015faf ed\u0259n v\u0259 tan\u0131nan konsepsiyad\u0131r. ESG konsepsiyas\u0131 bir \u015firk\u0259tin \u0259traf m\u00fchit\u0259 v\u0259 c\u0259miyy\u0259t\u0259 t\u0259sirini \u00f6l\u00e7m\u0259k \u00fc\u00e7\u00fcn istifad\u0259 olunan etalonlar toplusunu ifad\u0259 edir v\u0259 ill\u0259r \u0259rzind\u0259 biznesl\u0259rin investisiya q\u0259rarlar\u0131n\u0131n q\u0259bul edilm\u0259sind\u0259 vacib rol oynay\u0131r. ESG anlay\u0131\u015f\u0131 ilk d\u0259f\u0259 Birl\u0259\u015fmi\u015f Mill\u0259tl\u0259r T\u0259\u015fkilat\u0131n\u0131n Qlobal Sazi\u015fi (UN Global Compact) t\u0259r\u0259find\u0259n 2004-c\u00fc ild\u0259 d\u0259rc olunmu\u015f \u201cWho Cares Wins\u201d adl\u0131 hesabat\u0131nda t\u0259qdim edilib v\u0259 bununla da ESG termini ilk d\u0259f\u0259 geni\u015f yay\u0131l\u0131b v\u0259 r\u0259smil\u0259\u015fdirilib. Hesabatda ESG amill\u0259rinin bir \u015firk\u0259tin f\u0259aliyy\u0259tin\u0259 nec\u0259 inteqrasiya edil\u0259c\u0259yi t\u0259svir olunub v\u0259 konsepsiyan\u0131n \u00fc\u00e7 \u0259sas komponent\u0259 &#8211; \u0259traf m\u00fchit, sosial v\u0259 idar\u0259etm\u0259y\u0259 (v\u0259 ya korporativ idar\u0259etm\u0259y\u0259) b\u00f6l\u00fcnd\u00fcy\u00fc izah olunub.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/rockvell.com\/wp-content\/uploads\/2024\/07\/ESG-1-1024x1024.png\" alt=\"\" class=\"wp-image-26019\" style=\"width:453px;height:auto\" srcset=\"https:\/\/rockvell.com\/wp-content\/uploads\/2024\/07\/ESG-1-1024x1024.png 1024w, https:\/\/rockvell.com\/wp-content\/uploads\/2024\/07\/ESG-1-300x300.png 300w, https:\/\/rockvell.com\/wp-content\/uploads\/2024\/07\/ESG-1-150x150.png 150w, https:\/\/rockvell.com\/wp-content\/uploads\/2024\/07\/ESG-1-768x768.png 768w, https:\/\/rockvell.com\/wp-content\/uploads\/2024\/07\/ESG-1-1536x1536.png 1536w, https:\/\/rockvell.com\/wp-content\/uploads\/2024\/07\/ESG-1-360x360.png 360w, https:\/\/rockvell.com\/wp-content\/uploads\/2024\/07\/ESG-1.png 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p>BMT-nin \u0130qlim D\u0259yi\u015fikliyi \u00fczr\u0259 \u00c7\u0259r\u00e7iv\u0259 Konvensiyas\u0131n\u0131n T\u0259r\u0259fl\u0259r Konfrans\u0131 v\u0259 ya COP-un i\u015ftirak\u00e7\u0131lar\u0131n\u0131n d\u00f6vl\u0259tl\u0259r olmas\u0131na baxmayaraq, konfrans\u0131n m\u0259qs\u0259dl\u0259rin\u0259 nail olmaq \u00fc\u00e7\u00fcn \u0259sas h\u0259d\u0259f m\u0259hz bu d\u00f6vl\u0259tl\u0259rin biznes dair\u0259l\u0259ridir. Bu bax\u0131mdan COP29 eyni zamanda Az\u0259rbaycan\u0131n biznes sektoru \u00fc\u00e7\u00fcn ESG f\u0259aliyy\u0259tin\u0259 ba\u015flamaqda \u201cev tap\u015f\u0131r\u0131\u011f\u0131\u201d rolunu oynay\u0131r. Bu kontekstd\u0259 ist\u0259r konfrans\u0131n, ist\u0259rs\u0259 d\u0259 d\u00f6vl\u0259tin \u201cya\u015f\u0131l g\u00fcnd\u0259lik\u201d m\u0259qs\u0259dl\u0259rin\u0259 \u00e7atmaq \u00fc\u00e7\u00fcn art\u0131q indid\u0259n d\u00f6vl\u0259t v\u0259 biznes aras\u0131nda operativ v\u0259 s\u0259m\u0259r\u0259li sinerjinin qurulmas\u0131 z\u0259ruridir.<\/p>\n\n\n\n<p>Yerli biznesl\u0259rin \u00fcmumd\u00fcnya v\u0259 milli dayan\u0131ql\u0131 m\u0259qs\u0259dl\u0259r\u0259 \u00e7atmas\u0131nda ESG prinsipl\u0259rinin, y\u0259ni \u0259traf m\u00fchit\u0259 m\u0259suliyy\u0259tli m\u00fcnasib\u0259tin, b\u00f6y\u00fck sosial m\u0259suliyy\u0259tin, y\u00fcks\u0259k korporativ idar\u0259etm\u0259 v\u0259 biznes-etika, eyni zamanda i\u015fg\u00fczar m\u0259d\u0259niyy\u0259t\u0259 h\u0259d\u0259fl\u0259n\u0259n f\u0259aliyy\u0259tin rolu b\u00f6y\u00fckd\u00fcr. \u00c7\u00fcnki m\u0259hz biznesl\u0259r \u201cc\u0259miyy\u0259t, biznes v\u0259 d\u00f6vl\u0259t\u201d \u00fc\u00e7l\u00fcy\u00fcn\u00fcn \u00f6z\u0259yidir, biznesl\u0259r d\u00f6vl\u0259tin siyas\u0259tini t\u0259tbiq ed\u0259n v\u0259 daxild\u0259 m\u00fcvafiq al\u0259tl\u0259r yaradan real subyektl\u0259rdir.&nbsp;<\/p>\n\n\n\n<p>Yerli biznesl\u0259r \u00f6z f\u0259aliyy\u0259tl\u0259rinin dayan\u0131ql\u0131 inki\u015faf v\u0259 \u201cya\u015f\u0131l g\u00fcnd\u0259lik\u201d m\u0259qs\u0259dl\u0259ri namin\u0259 \u0259n az\u0131ndan n\u00f6vb\u0259ti be\u015f il \u00fc\u00e7\u00fcn ayd\u0131n bax\u0131\u015fla \u00e7\u0131x\u0131\u015f etm\u0259y\u0259 haz\u0131r olmal\u0131 v\u0259 \u00f6z prioritetl\u0259rini d\u0259qiq m\u00fc\u0259yy\u0259n etm\u0259lidirl\u0259r. Bunun \u00fc\u00e7\u00fcn art\u0131q bu g\u00fcn yerli \u015firk\u0259tl\u0259r qlobal dayan\u0131ql\u0131 inki\u015faf m\u0259qs\u0259dl\u0259rin\u0259 nail olmaq \u00fc\u00e7\u00fcn: (i) ilk n\u00f6vb\u0259d\u0259 \u00f6z biznesl\u0259rinin ESG diaqnostikas\u0131n\u0131 v\u0259 auditini aparma\u011fa; (ii) \u00f6z biznesl\u0259rinin dayan\u0131ql\u0131 inki\u015fafa y\u00f6n\u0259lmi\u015f f\u0259aliyy\u0259tin apar\u0131lmas\u0131na dair ESG strategiyas\u0131n\u0131 v\u0259 m\u0259qs\u0259dl\u0259rini m\u00fc\u0259yy\u0259n etm\u0259y\u0259; (iii) daxili qaydalar v\u0259 siyas\u0259tl\u0259r toplusunu haz\u0131rlama\u011fa; (iv) ESG bax\u0131\u015flar\u0131n\u0131n t\u0259tbiqi \u00fc\u00e7\u00fcn ESG yol x\u0259rit\u0259l\u0259rini t\u0259rtib etm\u0259y\u0259 v\u0259 (v) ESG hesabatl\u0131l\u0131q sistemini yaratma\u011fa v\u0259 aparma\u011fa haz\u0131r olmal\u0131d\u0131rlar.&nbsp;<\/p>\n\n\n\n<p>Biznesin ESG prinsipl\u0259rin\u0259 uy\u011funlu\u011fu birba\u015fa onun maliyy\u0259 v\u0259ziyy\u0259tin\u0259 v\u0259 investisiya c\u0259lbediciliyin\u0259 t\u0259sir edir, biznes\u0259 yeni imkanlar v\u0259 \u00fcst\u00fcnl\u00fckl\u0259r, y\u0259ni a\u015fa\u011f\u0131dak\u0131 m\u00fch\u00fcm \u201csosial dividendl\u0259r\u201d alma\u011fa imkan verir:<\/p>\n\n\n\n<ul>\n<li>\u015firk\u0259t\u0259 etibar\u0131n artmas\u0131 &#8211; ist\u0259r investorlar, ist\u0259rs\u0259 d\u0259 m\u00fc\u015ft\u0259ril\u0259r bazarda m\u0259suliyy\u0259tli v\u0259 dayan\u0131ql\u0131 brendl\u0259rl\u0259 \u0259m\u0259kda\u015fl\u0131q etm\u0259k niyy\u0259tind\u0259dirl\u0259r;<\/li>\n\n\n\n<li>uzunm\u00fcdd\u0259tli perspektivd\u0259 istehsal x\u0259rcl\u0259rinin azald\u0131lmas\u0131 &#8211; bu t\u0259kc\u0259 \u015firk\u0259tin maliyy\u0259 v\u0259ziyy\u0259tinin deyil, h\u0259m d\u0259 qlobal iqtisadiyyat\u0131n \u0259h\u0259miyy\u0259tli d\u0259r\u0259c\u0259d\u0259 ya\u015f\u0131lla\u015fd\u0131r\u0131lmas\u0131 v\u0259 sa\u011flamla\u015fd\u0131r\u0131lmas\u0131 dem\u0259kdir;<\/li>\n\n\n\n<li>r\u0259qibl\u0259rd\u0259n \u00f6nd\u0259 olma &#8211; daha \u00e7ox investorlar\u0131 v\u0259 m\u00fc\u015ft\u0259ril\u0259ri c\u0259lb etm\u0259k, \u015firk\u0259tin brendinin v\u0259 n\u00fcfuzunun g\u00fccl\u0259ndirm\u0259si;<\/li>\n\n\n\n<li>\u015firk\u0259tin ESG prinsipl\u0259rin\u0259 sadiqliyi birba\u015fa onun investisiya c\u0259lbediciliyin\u0259 t\u0259sir edir. Bel\u0259 ki, ekspertl\u0259rin fikrinc\u0259 bu g\u00fcn d\u00fcnyada 80 trilyon dollardan \u00e7ox investisiyalar\u0131n verilm\u0259sind\u0259 bu v\u0259 ya dig\u0259r \u015f\u0259kild\u0259 ESG amill\u0259ri n\u0259z\u0259r\u0259 al\u0131n\u0131r v\u0259 art\u0131q bug\u00fcnk\u00fc investorlar y\u00fcks\u0259k ESG reytinqi olmayan aktivl\u0259r\u0259 investisiya qoymamaq niyy\u0259tl\u0259rini a\u00e7\u0131q b\u0259yan edirl\u0259r.<\/li>\n<\/ul>\n\n\n\n<p><strong><em>Qeyd:<\/em><\/strong><em>\u00a0Az\u0259rbaycanda ESG-nin geni\u015f t\u0259\u015fviqi, bu istiqam\u0259td\u0259 d\u00f6vl\u0259t v\u0259 \u00f6z\u0259l sektorun s\u0259yl\u0259rinin birl\u0259\u015fdirilm\u0259si v\u0259 konseptual bax\u0131\u015f\u0131n formala\u015fd\u0131r\u0131laraq h\u0259yata ke\u00e7irilm\u0259sinin t\u0259min edilm\u0259si m\u0259qs\u0259dil\u0259 30 sentyabr 2022-ci il tarixind\u0259 Biznes m\u00fchiti v\u0259 beyn\u0259lxalq reytinql\u0259r \u00fczr\u0259 Komissiyan\u0131n \u201cKorporativ idar\u0259etm\u0259, investisiyalar v\u0259 korporativ sosial m\u0259suliyy\u0259t\u201d i\u015f\u00e7i qrupunun \u201cEkoloji, sosial v\u0259 korporativ idar\u0259etm\u0259 standartlar\u0131\u201d \u00fczr\u0259 altqrupu yarad\u0131l\u0131b. Altqrupa Ki\u00e7ik v\u0259 Orta Biznesin \u0130nki\u015faf\u0131 Agentliyi (KOB\u0130A) r\u0259hb\u0259rlik edir. Altqrupun t\u0259rkibin\u0259 d\u00f6vl\u0259t, \u00f6z\u0259l v\u0259 ictimai sektoru t\u0259msil ed\u0259n 20-y\u0259 yax\u0131n qurum v\u0259 t\u0259\u015fkilat\u0131n n\u00fcmay\u0259nd\u0259l\u0259ri daxildir.\u00a0<\/em><\/p>\n\n\n\n<p class=\"has-text-align-right\"><strong>Leyla Sad\u0131xova<\/strong><br><strong>\u201cPWC Az\u0259rbaycan\u201d \u015firk\u0259tinin H\u00fcquq, dayanaql\u0131l\u0131q v\u0259 ESG \u00fczr\u0259 Ba\u015f meneceri, Az\u0259rbaycan Respublikas\u0131n\u0131n Biznes M\u00fchiti v\u0259 Beyn\u0259lxalq Reytinql\u0259r \u00fczr\u0259 Komissiyas\u0131n\u0131n Ekoloji, sosial v\u0259 korporativ idar\u0259etm\u0259 (ESG) standartlar\u0131 \u00fczr\u0259 altqrupun \u00fczv\u00fc<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yerli biznesl\u0259r ESG v\u0259 \u201cya\u015f\u0131l g\u00fcnd\u0259liy\u0259\u201d haz\u0131r olmaq \u00fc\u00e7\u00fcn n\u0259 etm\u0259lidir? ESG,y\u0259ni \u201c\u0259traf m\u00fchiti, sosial v\u0259 idar\u0259etm\u0259\u201d d\u00fcnya miqyas\u0131nda 1970-ci ill\u0259rin sonlar\u0131ndan AB\u015e v\u0259 Avropa \u00f6lk\u0259l\u0259rind\u0259 inki\u015faf ed\u0259n v\u0259 tan\u0131nan konsepsiyad\u0131r. ESG konsepsiyas\u0131 bir \u015firk\u0259tin&#8230;<\/p>\n","protected":false},"author":2,"featured_media":26019,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/26018"}],"collection":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=26018"}],"version-history":[{"count":1,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/26018\/revisions"}],"predecessor-version":[{"id":26020,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/26018\/revisions\/26020"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/media\/26019"}],"wp:attachment":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=26018"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=26018"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=26018"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}