{"id":45266,"date":"2026-03-04T01:00:00","date_gmt":"2026-03-03T22:00:00","guid":{"rendered":"https:\/\/rockvell.com\/?p=45266"},"modified":"2026-03-04T16:03:57","modified_gmt":"2026-03-04T13:03:57","slug":"mastercard-v%c9%99-bakikart-in-aciq-dovr%c9%99li-tranzit-ekosistemi-transport-ticketing-global-awards-2026","status":"publish","type":"post","link":"https:\/\/rockvell.com\/?p=45266","title":{"rendered":"Mastercard v\u0259 Bak\u0131Kart-\u0131n a\u00e7\u0131q d\u00f6vr\u0259li tranzit ekosistemi \u201cTransport Ticketing Global Awards 2026\u201d…"},"content":{"rendered":"\n

Mastercard v\u0259 Bak\u0131Kart-\u0131n a\u00e7\u0131q d\u00f6vr\u0259li tranzit ekosistemi \u201cTransport Ticketing Global Awards 2026\u201d m\u00fckafat\u0131n\u0131n fina\u00e7\u0131lar\u0131 aras\u0131ndad\u0131r<\/u><\/strong><\/p>\n\n\n\n

Mastercard, Bak\u0131kart \u00a0v\u0259 Kapital Bank-\u0131n ortaq layih\u0259si \u201cBest Smart Ticketing Programme \u2013 Single Operator or Authority\u201d (More than 500k Daily Journeys)\u201d <\/strong>kateqoriyas\u0131nda final\u00e7\u0131lar siyah\u0131s\u0131nda daxil edilib
Bu g\u00f6st\u0259rici Bak\u0131n\u0131 apar\u0131c\u0131 qlobal a\u011f\u0131ll\u0131 mobillik hablar\u0131<\/strong> il\u0259 bir s\u0131raya qoyur
Bu x\u0259b\u0259rin sevinci il\u0259 Mastercard daha asan, daha \u0259l\u00e7atan t\u0259mass\u0131z s\u0259yah\u0259ti t\u0259\u015fviq ed\u0259n \u201c1 q\u0259piy\u0259 bazar ert\u0259si s\u0259yah\u0259ti\u201d adl\u0131 kampaniyaya<\/strong> ba\u015flay\u0131b<\/p>\n\n\n\n

Mastercard v\u0259 Bak\u0131Kart-\u0131n a\u00e7\u0131q d\u00f6vr\u0259li tranzit ekosistemi \u201cTransport Ticketing Global Awards 2026\u201d<\/strong>da r\u0259smi olaraq final\u00e7\u0131lar <\/strong>siyah\u0131s\u0131na se\u00e7ilib. S\u0259nayenin \u0259n n\u00fcfuzlu beyn\u0259lxalq m\u00fckafatlar\u0131ndan olan bu m\u00fckafat mobillik, bilet sat\u0131\u015f\u0131 v\u0259 a\u011f\u0131ll\u0131 \u015f\u0259h\u0259r innovasiyas\u0131nda \u00fcst\u00fcn xidm\u0259ti vur\u011fulay\u0131r.<\/p>\n\n\n\n

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Mastercard v\u0259 \u201cK Group\u201d t\u0259r\u0259find\u0259n Bak\u0131Kart il\u0259 \u0259m\u0259kda\u015fl\u0131q \u00e7\u0259r\u00e7iv\u0259sind\u0259 haz\u0131rlanm\u0131\u015f \u201cBak\u0131n\u0131n r\u0259q\u0259msal inqilab\u0131: 60 milyon ayl\u0131q s\u0259yah\u0259tin mane\u0259siz a\u00e7\u0131q d\u00f6vr\u0259li ekosistem\u0259 ke\u00e7idi\u201d layih\u0259si \u201cBest Smart Ticketing Programme \u2013 Single Operator or Authority<\/strong>\u201d (More than 500k Daily Journeys) <\/strong>kateqoriyas\u0131nda final\u00e7\u0131lar siyah\u0131s\u0131na daxil edilib.<\/p>\n\n\n\n

Y\u00fcks\u0259k h\u0259cmli tranzit innovasiyas\u0131nda qlobal etalon<\/strong><\/p>\n\n\n\n

\u201cTransport Ticketing Global Awards\u201d d\u00fcnyan\u0131n \u0259sas \u015f\u0259h\u0259r n\u0259qliyyat\u0131 sisteml\u0259rind\u0259 qabaqc\u0131l mobillik texnologiyalar\u0131n\u0131 v\u0259 geni\u015fmiqyasl\u0131 r\u0259q\u0259msal transformasiyalar\u0131 vur\u011fulay\u0131r. Bak\u0131n\u0131n iddia\u00e7\u0131lar siyah\u0131s\u0131nda oldu\u011fu kateqoriya b\u00f6y\u00fck miqyasda f\u0259aliyy\u0259t g\u00f6st\u0259r\u0259n tranzit m\u00fchitl\u0259rini \u00f6n\u0259 \u00e7\u0259kir v\u0259 bu da onu qlobal miqyasda \u0259n r\u0259qab\u0259tli m\u00fckafatlardan birin\u0259 \u00e7evirir.<\/p>\n\n\n\n

Bu ilki final\u00e7\u0131lar aras\u0131nda Hindistan, Finlandiya, S\u0259udiyy\u0259 \u018fr\u0259bistan\u0131 v\u0259 AB\u015e-d\u0259n apar\u0131c\u0131 n\u0259qliyyat qurumlar\u0131 v\u0259 texnologiya t\u0259minat\u00e7\u0131lar\u0131 yer al\u0131r ki, bu da m\u00fckafat\u0131n beyn\u0259lxalq n\u00fcfuzunu s\u00fcbut edir.<\/p>\n\n\n\n

Bak\u0131 \u00fc\u00e7\u00fcn t\u0259mass\u0131z mobillikd\u0259 yeni d\u00f6vr<\/strong><\/p>\n\n\n\n

Bu nominasiya Bak\u0131n\u0131n n\u0259qliyyat \u015f\u0259b\u0259k\u0259sinin Mastercard texnologiyas\u0131n\u0131n d\u0259st\u0259yi il\u0259 inteqrasiya olunmu\u015f, EMV y\u00f6n\u00fcml\u00fc a\u00e7\u0131q d\u00f6vr\u0259li ekosistem\u0259 s\u00fcr\u0259tli ke\u00e7idini \u0259ks etdirir. Bu g\u00fcn ekosistem h\u0259r ay sad\u0259, mane\u0259siz bank kart\u0131 \u00f6d\u0259ni\u015fl\u0259ri vasit\u0259sil\u0259 h\u0259r ay t\u0259xmin\u0259n milyonlarla s\u0259yah\u0259ti<\/strong> m\u00fcmk\u00fcn edir. Ba\u015fqa s\u00f6zl\u0259, ayr\u0131ca s\u0259yah\u0259t kartlar\u0131na v\u0259 ya hesab art\u0131rmalar\u0131na ehtiyac\u0131 aradan qald\u0131r\u0131r.<\/p>\n\n\n\n

\u201cK Group\u201d yerli sistem inteqratoru v\u0259 tranzit texnologiyas\u0131 t\u0259minat\u00e7\u0131s\u0131 kimi \u00f6z\u00fcn\u0259m\u0259xsus h\u0259ll\u0259ri il\u0259 g\u00fcnd\u0259lik \u0259m\u0259liyyatlar\u0131 dayand\u0131rmadan \u015f\u0259h\u0259rin qapal\u0131 d\u00f6vr\u0259li n\u0259qliyyat kartlar\u0131ndan t\u0259hl\u00fck\u0259siz, bank kart\u0131 \u0259sasl\u0131 s\u0259yah\u0259t t\u0259cr\u00fcb\u0259sin\u0259 rahat ke\u00e7id\u0259 t\u00f6hf\u0259 verib.<\/p>\n\n\n\n

Layih\u0259nin u\u011furu onun n\u0259tic\u0259 s\u00fcr\u0259ti, t\u0259tbiq miqyas\u0131 v\u0259 Mastercard, Bak\u0131Kart, Kapital Bank v\u0259 texnologiya t\u0259r\u0259fda\u015flar\u0131 aras\u0131nda etibarl\u0131 \u0259m\u0259kda\u015fl\u0131\u011fa s\u00f6yk\u0259nir. Bu da Bak\u0131n\u0131 r\u0259q\u0259msal mobillik sah\u0259sind\u0259 regionun liderl\u0259rind\u0259n biri kimi m\u00f6vqel\u0259ndirir.<\/p>\n\n\n\n

\u201c1 q\u0259piy\u0259 bazar ert\u0259si s\u0259yah\u0259ti\u201d il\u0259 g\u00fcnd\u0259lik s\u0259yah\u0259tl\u0259rin inki\u015faf\u0131<\/strong><\/p>\n\n\n\n

Layih\u0259nin u\u011furu il\u0259 paralel olaraq Mastercard \u201c1 q\u0259piklik bazar ert\u0259l\u0259ri\u201d t\u0259\u015f\u0259bb\u00fcs\u00fcn\u00fc d\u0259 t\u0259qdim edib \u2013 s\u0259rni\u015finl\u0259r bazar ert\u0259si g\u00fcnl\u0259ri NFC il\u0259 \u00f6d\u0259ni\u015f ed\u0259r\u0259k ilk metro v\u0259 ya avtobus s\u0259f\u0259rl\u0259rini c\u0259mi 1 q\u0259piy\u0259 ed\u0259 bilirl\u0259r.<\/strong> T\u0259\u015f\u0259bb\u00fcs\u00fcn h\u0259d\u0259fi g\u00fcnd\u0259lik s\u0259yah\u0259tl\u0259ri Bak\u0131 sakinl\u0259ri \u00fc\u00e7\u00fcn daha rahat v\u0259 \u0259lveri\u015fli etm\u0259kdir.<\/p>\n\n\n\n

Bu proqram \u00e7\u0259r\u00e7iv\u0259sind\u0259 s\u0259rni\u015finl\u0259r\u0259 h\u0259m\u00e7inin \u015f\u0259h\u0259rin m\u0259rk\u0259zi yerl\u0259rind\u0259 brendl\u0259\u015fdirilmi\u015f avtobuslarda pulsuz simit\/qo\u011fal v\u0259 \u00e7ay\/q\u0259hv\u0259 t\u0259qdim olunub<\/strong> \u2013 bu jest h\u0259ft\u0259y\u0259 daha xo\u015f v\u0259 nikbin bir ba\u015flan\u011f\u0131c etm\u0259k v\u0259 \u00fcmumi g\u00fcnd\u0259lik s\u0259yah\u0259t t\u0259cr\u00fcb\u0259sini t\u0259kmill\u0259\u015fdirm\u0259k \u00fc\u00e7\u00fcn n\u0259z\u0259rd\u0259 tutulub.<\/p>\n\n\n\n

Mastercard haqq\u0131nda<\/strong><\/p>\n\n\n\n

Mastercard d\u00fcnya \u00fczr\u0259 200-d\u0259n \u00e7ox \u00f6lk\u0259 v\u0259 \u0259razid\u0259 iqtisadiyyatlar\u0131 v\u0259 insanlar\u0131 d\u0259st\u0259kl\u0259yir. M\u00fc\u015ft\u0259ril\u0259rimizl\u0259 birg\u0259 h\u0259r k\u0259sin inki\u015faf ed\u0259 bil\u0259c\u0259yi dayan\u0131ql\u0131 iqtisadiyyat qururuq. Biz geni\u015f \u00e7e\u015fidd\u0259 r\u0259q\u0259msal \u00f6d\u0259ni\u015f se\u00e7iml\u0259rini d\u0259st\u0259kl\u0259yir, \u0259m\u0259liyyatlar\u0131 t\u0259hl\u00fck\u0259siz, sad\u0259, a\u011f\u0131ll\u0131 v\u0259 \u0259l\u00e7atan edirik. Texnologiyam\u0131z v\u0259 yenilikl\u0259rimiz, t\u0259r\u0259fda\u015fl\u0131qlar\u0131m\u0131z v\u0259 \u015f\u0259b\u0259k\u0259l\u0259rimiz bir araya g\u0259l\u0259r\u0259k insanlara, biznesl\u0259r\u0259 v\u0259 h\u00f6k\u00fcm\u0259tl\u0259r\u0259 \u0259n b\u00f6y\u00fck potensiallar\u0131n\u0131 realla\u015fd\u0131rma\u011fa k\u00f6m\u0259k ed\u0259n unikal m\u0259hsul v\u0259 xidm\u0259tl\u0259r d\u0259sti t\u0259qdim edir.<\/p>\n","protected":false},"excerpt":{"rendered":"

Mastercard v\u0259 Bak\u0131Kart-\u0131n a\u00e7\u0131q d\u00f6vr\u0259li tranzit ekosistemi \u201cTransport Ticketing Global Awards 2026\u201d m\u00fckafat\u0131n\u0131n fina\u00e7\u0131lar\u0131 aras\u0131ndad\u0131r Mastercard, Bak\u0131kart \u00a0v\u0259 Kapital Bank-\u0131n ortaq layih\u0259si \u201cBest Smart Ticketing Programme \u2013 Single Operator or Authority\u201d (More than 500k Daily…<\/p>\n","protected":false},"author":1,"featured_media":45267,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/45266"}],"collection":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=45266"}],"version-history":[{"count":2,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/45266\/revisions"}],"predecessor-version":[{"id":45279,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/posts\/45266\/revisions\/45279"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=\/wp\/v2\/media\/45267"}],"wp:attachment":[{"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=45266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=45266"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rockvell.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=45266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}